Stephanie W.

Stephanie W. Email and Phone Number

Global Director of Platforms Marketing, Markets @ BNY
New York, NY, US
Stephanie W.'s Location
New York, New York, United States, United States
Stephanie W.'s Contact Details
About Stephanie W.

Marketing professional with 15+ years’ experience developing and executing strategic marketing campaigns. Master strategist and expert collaborator leading award-winning marketing programs and teams. Passionate detail-oriented marketing professional seasoned in:- Marketing strategy- Campaign planning and execution- People management and development- Financial and budget planning- Internal / external communications- Event and trade show management- Demand generation - Sales enablement and engagement- Content creation- Project ManagementProven ability to navigate matrix organizational structures to inspire buy in.

Stephanie W.'s Current Company Details
BNY

Bny

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Global Director of Platforms Marketing, Markets
New York, NY, US
Website:
bny.com/pershing
Employees:
4221
Stephanie W. Work Experience Details
  • Bny
    Global Director Of Platforms Marketing, Markets
    Bny
    New York, Ny, Us
  • Lseg (London Stock Exchange Group)
    Global Director Of Marketing, Fx
    Lseg (London Stock Exchange Group) Jan 2023 - Present
    London, England, Gb
  • Lseg (London Stock Exchange Group)
    Director, Regional Marketing Americas And Global Integrated Campaigns
    Lseg (London Stock Exchange Group) Jul 2022 - Dec 2022
    London, England, Gb
    Leading a global team of 30 marketers, including managers of managers across three regions, with both a transformational and coach-style leadership approach.
  • Lseg (London Stock Exchange Group)
    Director, Regional Marketing, Americas
    Lseg (London Stock Exchange Group) Oct 2021 - Jul 2022
    London, England, Gb
    Led the Americas Marketing Team through a new model of working in a matrix structure resulting in strong cross team collaboration driving on-the-ground localization of campaign tactics and developing proposition expertise within the team.
  • Lseg (London Stock Exchange Group)
    Director, Account-Based Marketing
    Lseg (London Stock Exchange Group) Feb 2021 - Oct 2021
    London, England, Gb
    Part of the award-winning ABM team that proved the account-based marketing program from a pilot proof of concept to business as usual. Built and executed the first strategic ABM marketing plan for a $100M account driving retention and growth.
  • Refinitiv, An Lseg Business
    Marketing Director, Account Based Marketing
    Refinitiv, An Lseg Business Feb 2019 - Feb 2021
    London, England, Gb
    Created a concise and confident holistic innovation story that led to the first innovation partnership agreement which now is the blueprint for the innovation approach at our strategic accounts.
  • Refinitiv, An Lseg Business
    Head Of Regulatory Marketing
    Refinitiv, An Lseg Business Oct 2018 - Feb 2019
    London, England, Gb
    Led our award-winning Regulatory Marketing Team through the launch of our organization wide MiFID II implementation campaign. This campaign was the inaugural winner of the Gramercy Institute Financial Content Marketing Award for Global Corporates.
  • Thomson Reuters
    Head Of Regulatory Marketing Programs
    Thomson Reuters Jan 2018 - Oct 2018
    Toronto, On, Ca
    Established benchmark crushing content marketing campaign tied to regulatory announcements driving industry conversation and positioning Thomson Reuters (Refinitiv) as a regulatory thought leader.
  • Thomson Reuters
    Strategic Financial Regulatory Marketing Leader
    Thomson Reuters Jan 2017 - Jan 2018
    Toronto, On, Ca
    Focused on the development and implementation of strategic regulatory marketing initiatives including strategy development, campaign coordination, collateral development, PR, budgeting, event planning, social media and lead generation programs.
  • Thomson Reuters
    Senior Marketing Manager
    Thomson Reuters May 2012 - Dec 2016
    Toronto, On, Ca
    Responsible for development and implementation of integrated marketing plans for FX and Fixed Income markets focusing on strategy development, campaign coordination, collateral development, PR, budgeting, event planning, social media and lead generation programs.
  • Thomson Reuters
    Head Of Projects - Global Fixed Income Team
    Thomson Reuters Mar 2007 - May 2012
    Toronto, On, Ca
    Developed department analysis and reporting (monthly, quarterly, and annual) against targets on all functions of finances, objectives, headcount and strategy.Department internal event manager, managing global 15+ person multi-day executive sessions and global 200+ person Town Halls.Managed the external and internal global marketing of product enhancements. Analysis of marketing collateral and campaign ROI. Skilled in budgeting, plan forecasting and analysis.
  • Reuters
    Executive Assistant/Project Coordinator - Global Fixed Income Team
    Reuters Jan 2005 - Mar 2007
    Coordinated analysis and reporting for the global department.Managed global department human resource programs including Annual Performance Management and new hire postings.
  • Ogilvy
    Executive Assistant
    Ogilvy Nov 1999 - Jan 2005
    New York, Ny, Us
    Executive Assistant to the Executive Group Director, Account Management for Unilever and Kraft Foods

Stephanie W. Skills

Marketing Communications Marketing Strategy Marketing Project Management Digital Marketing Lead Generation Management Social Media Marketing Social Media Marketing Management Business Analysis Business Development Market Research Analytics Strategic Partnerships Event Management Customer Service Project Planning Crm Web Site Production E Commerce Blogging Online Marketing Digital Strategy Competitive Analysis Customer Relations Business Management Operations Management Data Analysis Marketing Research Client Segmentation Seo Copywriting Copy Editing Powerpoint Skills Large Scale Event Planning Creative Direction Product Marketing Email Marketing Salesforce.com Team Management Direct Marketing Google Analytics Advertising Social Networking B2b Digital Media Integrated Marketing Online Advertising

Stephanie W. Education Details

  • New York University
    New York University
    Marketing
  • Hofstra University
    Hofstra University
    Marketing
  • New York University
    New York University
    Economics

Frequently Asked Questions about Stephanie W.

What company does Stephanie W. work for?

Stephanie W. works for Bny

What is Stephanie W.'s role at the current company?

Stephanie W.'s current role is Global Director of Platforms Marketing, Markets.

What is Stephanie W.'s email address?

Stephanie W.'s email address is st****@****ers.com

What is Stephanie W.'s direct phone number?

Stephanie W.'s direct phone number is +165124*****

What schools did Stephanie W. attend?

Stephanie W. attended New York University, Hofstra University, New York University.

What are some of Stephanie W.'s interests?

Stephanie W. has interest in Children.

What skills is Stephanie W. known for?

Stephanie W. has skills like Marketing Communications, Marketing Strategy, Marketing, Project Management, Digital Marketing, Lead Generation, Management, Social Media Marketing, Social Media, Marketing Management, Business Analysis, Business Development.

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