Swati Tyagi Email & Phone Number

Ann Arbor, Mi, Us

Ann Arbor, Michigan, United States

• Drives revenue growth through global marketing strategy and campaigns• Led brand evolution from consulting company to product-led company• Manages a global team of full-time employees and agencies and spearheads cross-department collaboration efforts on go-to-market strategy• Cultivates key customer relationships through interviews and global user conferences• Optimizes marketing channels and initiatives through data-driven insights.

Ann Arbor

• Led Growth, Content and Social Media Team• Developed and executed go-to-market, website and content strategy for retainer clients• Presented and implemented comprehensive messaging and branding across client portfolio• Reported strategic KPIs and proposes action items to C-level clients

Ann Arbor, Mi

- Executed content and brand on a global scale, including blogs, gated content, sales enablement content, webinars, and social media - Coordinated Modelon’s attendance at key trade shows- Coordinated launch of Modelon’s website and subsequent entries- Coordinated with freelancers for graphics deliverables

Ann Arbor

As a Sales and Marketing Systems Analyst at LLamasoft, I was part of a small team responsible for creating and implementing sales processes for the Sales and Marketing meta. Within my role, I communicatedwith Sales and Marketing leaders to understand the high level business needs of the company and manage projects within Salesforce which include providing a solution to their business needs, developing the solution within our sandbox environment and pushing to production, and, finally, communicating the changes to our internal users. Additional responsibilities include:- Creating project timelines for system initiatives- Managing Japan and China offices' sales process adoption to align with company wide standard-Project management of LLamasoft SummerCon Mobile Application- Day to day Salesforce administration (includes user permission and configuration requests)- Developing Salesforce best practices training to increase internal Salesforce usability- Managing lead assignments and oversee follow-up behavior for Business Development team- Creating ad-hoc dashboards for Sales leadership

Ann Arbor

As a Marketing Intern, I gained firsthand experience in event marketing, social integration and lead generation. - Primary creator and manager of SummerCon 2016 Mobile Application- Extensive experience with CVent and Crowdcompass with annual event management- Analyzed and published 2017 competitor data report for sales department- Project-managed weekly marketing planning calls- Managed lead import and integration process with Salesforce- Designed in-house Microsoft Excel based tool to analyze client data efficiently- Coordinated LLamasoft's attendance at LogiPharma 2015- Coordinated LLamasoft's pedicab advertising at CSCMP San Diego- Managed internal social video and photo projects

Ann Arbor

As a Development QA Intern, I gained immense knowledge about LLamasoft supply chain products by testing most parameters within the products. Throughout my internship, I - -Deployed installers and tested various builds and patches-Wrote and executed smoke tests -Assisted Technical Writer in editing product manuals-Used Confluence, JIRA and Qmetry to track bugs and communicate with team-Acquired basic knowledge using Ranorex automated testing