20+ years of experience in brand Building, Brand Communications, Marketing and Sales.Currently, head the Marketing deptt of India's one of foremost Consumer Companies, Kent RO Systems.Created marketing history in 2003 when I launched Divya Bhaskar in Gujarat. Launched Private FM Radio in print-heavy markets. This is an accomplishment I am truly proud of.Have won several marketing awards from organizations like Whirlpool and Dainik Jagran during the course of my career.Speaker at industry, college events.Picked up vital experience in Digital and Ecommerce business in my current role.Manage 1 Billion Rs. of media spends.Also scaled up start ups like ZipDial and the radio arm of Dainik Jagran, Radio Mantra.Set up systems, processes, policies and teams in both these organizations.ZipDial is one of the most innovative startups in the world that provides marketing and media solutions by way of mobile engagements to super size consumer companies like Unilever and Proctor and Gamble.Evangelized online gaming in India while in Games2Win and created several exciting games for young adults for desktops and mobile eco system.Launched path breaking media products like Divya Bhaskar (Gujarat edition of Dainik Bhaskar) that revolutionized the media landscape of India.Expanded readership and driven up sales figures of Dainik Bhaskar substantially.Dainik Bhaskar is one of the world's largest read publications in the world.Managed the transition of Radio City from Star India to an independent radio stationStarted my career with The Times of India, launched several hyper broadsheets like Delhi Times, Kanpur Times and Lucknow Times. Was part of the digital sales team of BCCL, Times Interactive.