Priority Bicycles is an innovative new bicycle company focusing on making cycling easier and more accessible to the recreational rider of all ages. The bicycles are simple to buy, simple to assemble, and simple to ride, without the hassle of a pushy sales person, or threat of overwhelming maintenance. Priority Bicycles is changing cycling for the recreational rider, and bringing joy to the journey.• Establishing baseline brand foundation for internal alignment and external communication• Marketing strategy & concept• Campaign strategy & oversight

Troika is a leading entertainment media brand consultancy and creative agency that partners with premiere entertainment brands such as ABC, ESPN, A&E, and Comcast, and EA SPORTS establishing successful brand strategies and activation across traditional media and emerging platforms. • Bid, negotiate and close many of Troika’s largest projects• Expand market share in growth services, i.e. Brand Integration and Brand Activation• Lead key projects across breadth of entertainment media providers, aggregators, and creators• Develop solutions-focused presentation methodology for executive presentations• Create partnerships with key complimentary service providers to grow capabilities • Oversee and manage lead producers on key client accounts• As part of company executive leadership team, define key roles and strategies for company growth• Produce and present seminars at key industry events

• Led sales, client management, forecasting, bidding, and negotiation for the Entertainment Practice of a multi-platform design studio, producing promotion and marketing for advertising agencies and entertainment brands • Grew client base from New York market into Toronto, Washington DC, Atlanta, and Los Angeles• Achieved financial goals year-on-year• Collaborated with creative and production team throughout project lifecycle from pitch to delivery• Clients including Publicis, Pepsi, NatGeo Channel, MTV, Nickelodeon, Discovery, and Food Network.

· Launch and lead the new business and production of integrated campaigns for a co-venture between Click 3X and digital agency Campfire· Clients include agencies and brands such as Verizon, National Geographic, MTV, and Saatchi, on projects ranging from banner campaigns through to 22-minute television episodes· Develop internal creative concepts, source technology and production partners· Oversee final execution on-time and on-budget

• Managed the global sales efforts for the broadcast design division that implemented on- and off-airmarketing for television networks’ promotion, brand integration, and brand identity.• Clients include Sony, Fox Sports, Cartoon Network, Women’s Entertainment, Oxygen, HBO, PBS• $3.8 million in 2006 sales with $1 m in 2007 receivables• Opened European market with branding explorations for Nickelodeon UK, Five, and ITV