Swetha Rathnam Email & Phone Number

New York, NY, US

New York City Metropolitan Area

New York City Metropolitan Area

- Assess the campaign’s technical measurement and data requirements (e.g., campaign tagging, Web analytics coding) - Build measurement plans against learning and business objectives- Help monitor and analyze performance through campaign dashboards and readouts - Determine the data requirements, extract and manipulate the data and develop a coherent story.

New York City Metropolitan Area

- Lead multiple accounts and brands in their analytics needs - Track companies’ digital presence, study customer behavior through various mediums and sources, and suggest changes to various digital platforms and media engagements to improve engagement - Present analytical data and insights to client on a monthly, quarterly, or bi-annual basis

College Park, Maryland, United States

- Train facility staff & supervisors - Administer group and final interviews- Monitor and update student staff schedules- Institute and maintain student staff recognition initiatives- Maintain equipment inventory records and process all billing- Assist in oversight of retail inventory and display appearance- Maintain and organize RecWell uniform checkout.

- Work 30+ hours while enrolled as a full-time student- Supervise North Campus Facility Staff and address the needs of the patrons and of all departments- Interview prospective employees in both 1-on-1 and group settings in order to select most qualified candidates- Train new employees- This job demands excellent customer service skills, leadership.

New York City Metropolitan Area

- Use social media to build and maintain a company's brand/reputation- Create and organize content for various digital platforms- Study social media analytics and create catered suggestions for social media plans- Interact with audience and stakeholders- Set KPIs and targeted goals for social media campaigns

College Park, Maryland

- Work to improve the fan experience behind the scenes and on the field - Plan and execute the games’ marketing (posters, the signs on the buses, emails) and game promotions (t-shirt tosses/gifts for the first ___ students, the timing of the flag release, player videos, flash mob production, etc.)

Redmond, Washington

- Working on the Accenture's marketing team- Plan and execute video for a culture launch- Plan project on relationship marketing- Support the account team marketing lead

College Park, Maryland

Participate in panels where I advise potential associates for the living and learning program. I also write personalized letters to prospective students encouraging them to join the program.

CIVICUS is a Living and Learning Program at the University of Maryland College Park. This two-year, invitational academic citation program is built on the five themes of civil society: citizenship, leadership, community-service learning, community building in a diverse society, and scholarship.

Princeton, New Jersey

Work as an intern under the Cheif Marketing officer to learn from Hanu's rebranding process as they worked towards positively marketing their brand.

A group of over 10 million girls using their talents and passion to positively affect their communities

Bachelor Of Science - Bs, Marketing

Bachelor Of Arts - Ba, Psychology