Vp Of Marketing
CurrentAs the Vice President of Marketing at Coldwell Banker Hickok & Boardman, I shape and execute the marketing strategies for Vermont's leading real estate firm. My role involves crafting comprehensive plans that align with our company’s goals and overseeing all aspects of our marketing efforts—everything from listing management and digital initiatives to ensuring we provide innovative tools to further enhance our agent's business and operational efficiency.I focus on ensuring our brand message stays consistent and impactful, providing our agents with the resources they need to shine. I’m also dedicated to leading and mentoring our marketing team, fostering a culture of creativity and collaboration. Analyzing market trends and performance helps me identify opportunities that help us grow and outperform market averages.A key part of my job is ensuring resources are allocated effectively and adjusting strategies based on changing market conditions. Building and maintaining relationships with partners and the local community is essential to Hickok & Boardman's long-standing reputation in our region, and aligns with my personal goals.
