● Write 3+ detailed articles per monthly issue, including 6 cover stories, for Lucid’s audience of 8,000 followers● Photograph concerts, destinations, and talent for monthly print issues; interview influencers, musicians, and other talent● Correspond with music/entertainment talent management and editors to align deliverable expectations on tight timelines● Produce eye-catching photos with Lightroom and Photoshop and share them through Dropbox, WeTransfer, and Drive● Organize through Google Drive and Slack, creating a space tailored to each article, interview, and team correspondence

● Own all social platforms, managing strategy, posting, community management, and analytics● Design all FOLCS graphics for social media, webinars, and website● Manage website SEO to improve brand searchability ● Conduct audience research and outreach to expand organization notability

● Assisted a professional artist on a large scale multi-media exhibition ● Photoshopped reference images for exhibit creation ● Consulted with artist on composition and process of exhibit creation

● Planned 3 brand activations per month, exceeding average predicted turnout by 20% and generating app downloads● Selected 3 times out of 600+ ambassadors by Bumble HQ to create, market, and lead additional experiential activations● Amplified hyperlocal brand awareness on social media using graphic design, video creation, photography, and copywriting ● Used Canva, Lightroom, Premiere Pro, After Effects, and Photoshop to create captivating assets for brand promotion● Leveraged personal network and community needs to identify collaboration opportunities that fostered brand love

● Curated over 25 video and 20 still assets per week to fulfill detailed needs of creative briefs and campaign requirements● Scripted and Produced four 15 second video spots that were broadcast on Nickelodeon’s national on-air channels● Sourced assets and edited content for social media using Nickelodeon IP in collaboration with the social team● Balanced concurrent on-air and social projects while connecting with editors and producers in a fast-paced environment

Organized Monster Energy Samplings on campus

● Launched brand presence on TikTok with a team of 3, accumulating 40,000 followers and 1 million+ likes in 3 months● Oversaw community management on 7 brand channels across Twitter, Instagram, TikTok, and YouTube● Evaluated all incoming social media messages daily with an engagement rate 3% above industry average● Executed viral ad-hoc photo and video content responding to moments in pop culture while maintaining brand voice● Identified and contacted influencers with relevant niches for collaborations; executed ‘surprise and delight’ gifting● Crafted copy, coordinated scheduling, and provided comprehensive analytics through Sprinklr for blogs and YouTube

Served up to 50 customers daily in a busy, local community caféOperated cash register and assisted customers with purchases and selections Prepared drinks and pastries