Passionate about the intersection of creativity and technology, I am a seasoned professional with over 9 years of experience in Meta Advertising and a successful track record as a Co-founder and Chief Marketing Officer of Aurora Tights, a thriving athletic apparel and hosiery startup. My journey began as a performer at the age of five, falling in love with the expressive art of dance, which has fueled my career as an advertising expert, entrepreneur, and dedicated storyteller.In my role at Meta Platforms, I have consistently driven over $128 million in revenue through innovative paid advertising campaigns. Proficient in advanced tools like Facebook Ads Manager, YouTube Studio Google Analytics, Tableau, and Excel, I bring a unique blend of quantitative expertise, ROI focus, and a keen eye for emerging technologies. My passion for the artificial intelligence industry further propels my commitment to fostering user acquisition, creator partnerships, and full-funnel storytelling.As the Co-founder and Chief Marketing Officer of Aurora Tights, I've not only built a three-person marketing team across Instagram, TikTok, YouTube, and email channels, driving 1.1M+ impressions but also raised over $160,000 in startup funding and $25,000 in donations for our non-profit partners. Our inclusive hosiery business for dance and ice-skating has catalyzed partnerships with 80 brand ambassadors and prestigious organizations, including the US Olympic Skating team, Shondaland, Essencefest, SIX Musical, and Disney on Ice. Our achievements have been featured on GMA, CNBC, PopSugar, and Refinery29.My passion for the artificial intelligence space is evident in my development of a dataset combining personality systems for real people and fictional characters. This project aims to help creators connect more authentically with their audiences and assists writers, creators, and world-builders in developing genuine fictional characters. I currently distribute this education as a creator through my ‘Hot Nerd Network’ YouTube channel.It is my commitment to empower individuals to perform in color, whether in the dynamic landscape of Meta Advertising or the vibrant world of athletic apparel. Join me in shaping the future of technology and storytelling, where every performance is an opportunity to make a lasting impact.