ByFusion is reshaping the future of plastic waste! Just 9% of the plastic gets recycled. The rest goes to landfills, incinerators, or ends up in our oceans. ByFusion is the first of its kind, 100% circular solution that streamlines the collection of non-recyclable plastics and transforms them into ByBlocks, our sustainable building material.My role at ByFusion is to drive strategic partnerships to expand ByFusion's diversion services platform and establish 100% circular B2B programs. My focus is on cultivating mutually beneficial relationships that propel ByFusion's mission and accelerate growth in our sustainable initiatives.

Ladidadi Events & Incentives is a boutique corporate event planning agency specializing in multi-day, travel based programs. Delivering high-touch, award-winning experiences, servicing clients worldwide.From Sales Kickoffs to Leadership Retreats to Incentive Trips to Holiday Parties, we've got you covered.My role is to develop and execute strategic experiential marketing plans that align with clients' business objectives, using experiential activations as a brand extension. By integrating strategic vision and meticulous planning, I help clients strengthen partnerships and drive revenue, ultimately bringing brands to life through memorable and impactful experiences.

As a part owner of DSR Wellness, I am dedicated to providing cutting-edge health and wellness services to reduce inflammation and promote healing outside of traditional doctors' offices. At our brick-and-mortar location, I see clients in person once a week, offering personalized health and nutrition coaching. In addition to client consultations, I manage the marketing, events, partnerships, and promotions for the company. My work at Sydney Golden Health focuses on delivering science-backed, lifestyle-as-medicine solutions for individuals experiencing unresolved health symptoms. My mission is to address inflammation, uncover the root causes of ailments, and empower clients to live fulfilling lives free from constant symptom management. I also create and lead corporate wellness events and retreats, furthering our commitment to holistic health and wellness.

Head of in-house event, integrated and experiential agency, I spearheaded the planning, execution, and optimization of over 50 annual events, ranging from bespoke gatherings to large-scale tradeshows. My strategic event planning and dynamic marketing initiatives significantly enhanced participant and spectator experiences, driving brand visibility and engagement. By leveraging strong vendor relationships and negotiating effectively, I saved the company over $3 million in costs, consistently delivering projects under budget. My leadership in managing complex event operations, fostering robust stakeholder relationships, and driving revenue-generating sponsorship opportunities ensured seamless coordination with cross-functional teams. I excelled in strategic planning, risk management, and team leadership, delivering high-quality, fan-engaging experiences that elevated the brand's market presence.

As the first-ever Director of Marketing for the Washington Kastles, I built the marketing strategy from the ground up, developing seasonal stories, consumer marketing campaigns, and branding initiatives. I drove strategic campaigns that included marketing activities, partnerships, endorsements, and more. My efforts resulted in a nearly 25% increase in ticket sales and a 33% growth in social media engagement. I developed comprehensive strategic plans, creative projects, activations, and athlete-driven programs that transcended sport, significantly enhancing brand visibility and engagement. My expertise spans business strategy, team leadership, and business development.

At the NFL Players Association, I directed the strategic planning and execution of marquee events such as the Super Bowl, Draft, and Rookie Premiere. I managed event budgets in excess of $1M per event and increased partnership revenue by 10% year over year. I led all aspects of event marketing, including sponsorships, operations, and collaboration with internal and external teams to drive efficiency and alignment across the organization. Additionally, I managed global talent contracts, emphasizing VIP experiences and showcasing my skills in event management, strategic direction, and stakeholder engagement.

At the Washington Nationals, I was responsible for promoting DC's new MLB team through a holistic event marketing approach that enhanced fan experiences and raised brand awareness. My efforts led to an increase in game attendance by creating unique experiences for various fan segments, including kids, women, and new baseball fans, fostering deep connections between our fans and our brand. My expertise in event marketing, promotions, and fan engagement significantly fueled brand engagement and loyalty.

Experienced ticket sales and customer service specialist who can exceed goals and deliver on-time results.

Productively worked as a team and individual with limited supervision and mastered the ability to creatively problem solve.