Sydney Sherman Email & Phone Number

Johnson City, Ny, Us

New York, New York, United States

New York, New York, United States

New York, Ny

New York, New York, United States

Developed strategic, cross-functional operations to ensure the Tray Community was properly managed, maintained, and resourced; that the ROI of the Community was felt across the Customer Service, User Experience, Product, Marketing & Content, and Sales departments of the company.Enriched strategic plan for the Tray Community by incorporating a robust, measurable programming and engagement strategy emphasizing product enablement, education, and sourcing voice-of-customer.Audited leading industry platforms to secure a home base for the Tray Community with special attention on anticipated user experience and the unique needs of fostering developer relations. Project managed and implemented the UX/UI of the Tray Community in preparation for launch.In tandem with strategic planning and implementation, introduced community-lead programming that increased engagement by 100+% MoM across active discussion channels.

New York, New York, United States

Lead and coordinated our Customer Experience, Social, and Community teams to create and nurture a brand experience fully rooted in community.Owned the growth, engagement, programming, and content strategy for organic development of the Sell It Like Serhant and Big Money Energy brands under SERHANT. Ventures. Day to day, I oversaw our digital communities with a combined reach of over 100,000 subscribers, followers, and members.

New York, New York, United States

Implemented bi-weekly Virtual Workshops to keep members engaged during stay-at-home orders. Continued through 2020 and now a staple benefit in the membership program for Sell It Like Serhant, the Virtual Workshops welcome industry experts to share their experience with Sell It Like Serhant members in digestible, actionable mini-trainings.Partnered with SERHANT. Ventures president and director of digital marketing to launch two new products under the Sell It Like Serhant brand: The Social Ads Course and the Real Estate Business Builder (REBB).Introduced the Big Money Energy visual brand to Instagram in May 2020, growing the audience from 0 to over 17,000 highly engaged followers and earning a verification in under one year of activity.Retention and engagement achievements, 2020:+164% YoY impressions @sellitlikeserhant2x audience growth @sellitlikeserhant+31.6% engagement @sellitlikeserhantConsistent 40%+ open rate for member email communications+33.87% member growth in Facebook Sales Community86% active user engagement in Facebook Member Community

Greater New York City Area

First hire to join the Sell It Like Serhant team, responsible for general administrative tasks including customer service, billing, site updates, market research and competitive analysis.Evolved role into a strong focus on new product development, strategic communications planning, and social media management for the @sellitlikeserhant and @bigmoneyenergy social channels and both private and public Sell It Like Serhant communities on Facebook.Promoted to Community Manager in under one year of employment under the team due to dedication, willingness to independently lead new projects, and ability to ideate and implement strategic improvements to the membership program.

Binghamton, Ny

Part of the team to recruit exponential growth for One-Year MBA program option in the Summer 2019 start term, increasing the 2019 cohort by nearly 4x the enrollment of the inaugural cohort in 2018.Created, arranged and advertised the “Why an MBA?” Information Session Panel that generated both significant interest in and applications to the One-Year MBA program option for the Summer 2019 start term, being the most successful event (attendance and applications started) from the 2018-2019 recruiting season.Focused on a students-first strategy to improve cohort satisfaction through a re-imagined registration processes for MBA/MS programs to improve ease-of-use and analysis efficiency, and a redirection of the School of Management's communications strategy to lean into targeted newsletters and social media growth. Developed and implemented a volunteer Graduate Student Ambassador program to bring new, peer perspective to student recruiting and program development and improvements.Acted as a key point-of-contact for prospective degree candidates, promptly responding to a high volume of inbound inquiries on a daily basis.

Binghamton, Ny

Additional On-Campus Student Employment: Executive Education, Student Marketing Assistant (Jun. 2015-2017)B-Healthy, Student Marketing Assistant (Jan. 2015 - May 2017)Residential Life, Student Marketing Assistant (May 2015 - Aug. 2015)

Johnson City, Ny

Awarded Best Choreography at Power of Dance (Regional) in 2016 for small group contemporary performance.Lead 4 technique classes per week for competitive dance students in-season. Managed volume of 20-30 students per class, annually.

Endicott, Ny

Collaborated with storeowner and outside vendors to pioneer the first annual Happily “Ever After” Bridal Show in November 2017, which succeeded with over 170 brides in attendance and 29 vendors representing 18 industry-related fields of expertise.Conceptualized and executed the first annual Prom Dress Donation Drive, which seeks to provide students in need around the Southern Tier with prom dresses through promotional partnerships with five local school districts and Wedding Dress Preservation Company. During the first year of collection, the Prom Dress Donation Drive provided over 100 local high school students with a free, gently-worn prom gown.

Binghamton, Ny

Developed extensive competitive analysis for promotional healthcare design. Created animated banner ads for infant formula. Extended as a freelance designer at the conclusion of the internship.

Master Of Business Administration - Mba, Marketing

Activities and Societies: Beta Gamma Sigma

Graduate

"Admissions Institute for New Professionals (formerly the Professional Development Program) is designed to help newly hired (six to 18.

Bachelor’S Degree, Science Of Business Administration, Concentration In Marketing

Activities and Societies: Binghamton University Dance Team