Walton MBA Graduate Assistant, Sam M. Walton College of Business (2-Year Commitment)• Manages social media for both the Walton full-time MBA and Executive MBA programs• Designs and executes campaigns with compelling video, photo, and graphics for multimedia marketing• Manages weekly and monthly editorial calendars to promote strategic brand activity • Undertakes photography and videography for events and key programming activities • Composes content and captions for multimedia outlets consistent with brand guidelines • Tracks digital marketing analytics to identify strategic for opportunities for scalability and growth

Marketing -Implemented a rebrand and shepherds branding guidelines-Develops and implements marketing strategies -Manages and develops marketing campaigns within budget constraints-Identifies potential new markets and implements strategies to compete within them-Implements innovative advertising strategies -Creative design of print, digital, and web-based promotional materials-Maintains and updates the website-Prepares the annual report, bi-annual newsletters, and monthly eNewsletters-Develops marketing materials for fundraising events to include invitations, sponsorship packages, event signage, and webpages-Manages social media platforms: Facebook, Twitter, Instagram, LinkedIn, and YouTube,-Creates and manages web-based projects included videos and campaigns-Works with vendors to process the Center's collateral material including brochures, letterhead, and special projects-Processes regular and bulk mailings-Coordinates electronic correspondences through web and email-Assists with and attends special events, including 3rd party, Friends, and in-houseDevelopment -Supports the Development Team in all functions or correspondence, planning, oversight, and record keeping of fundraising activities -Acts as a direct liaison for The Young Professionals Network, gift society-Maintains accurate and timely records using CRM software and other record keeping software, notes, and files-Assists Director of Special Events with planning and execution of Signature Events; Plans and executes quarterly happy hours, Run for the Kids, and Fall Festival/ Trunk-or-Treat for The Young Professionals Network, gift society -Plans and executes Change the Odds and #GivingTuesday annual online fundraising campaigns with a goal of fundraising $25,000-Provides timely and courteous assistance to donors, visitors, and staff-Assists in the development and implementation of Center-wide fundraising policies and best practices-Support the best practices for donor relations

Marketing -Creative design of print, digital, and web-based promotional materials-Maintains and updates the website-Prepares the annual report, bi-annual newsletters, and monthly eNewsletters-Develops marketing materials for fundraising events to include invitations, sponsorship packages, event signage, and webpages-Manages social media platforms: Facebook, Twitter, Instagram, LinkedIn, and YouTube,-Creates and manages web-based projects included videos and campaigns-Works with vendors to process the Center's collateral material including brochures, letterhead, and special projects-Processes regular and bulk mailings-Coordinates electronic correspondences through web and email-Assists with and attends special events, including 3rd party, Friends, and in-houseDevelopment -Supports the Development Team in all functions or correspondence, planning, oversight, and record keeping of fundraising activities -Maintains accurate and timely records using CRM software and other record keeping software, notes, and files-At the request of the Director of Development participates in special event meetings-Provides timely and courteous assistance to donors, visitors, and staff-Assists in the development and implementation of Center-wide fundraising policies and best practices-Support the best practices for donor relations-Attends the Non-Profit Chamber MeetingsGeneral -Provides tours and represent the Center at public relations events -Supports holiday drives-Manages student volunteers and the volunteer handbook-Other duties as assigned

-Communications:1. Coordinated with the SSF team in the creation and implementation of quarterly digital marketing plans, including but not limited to relevant online communications, social media, southernscholarship.org, videos, blogs, webinars, SSF Alumni directory, and emerging digital formats.2. Ensured all online and multimedia plans are researched, planned and executed, both as stand-alone activities and as part of larger strategies.3. Maintained SSF brand standards and style guidelines across all communication platforms.4. Collaborated with team leaders across the organization to develop and implement initiatives that support team priorities and goals.5. Designed and created monthly eNewsletters and creates flyers and/or handouts for Foundation events, meetings, fundraisers, etc.6. Independently composed original, style-specific content for the Student Affairs and Development departments.7. Documented foundation events and activities (via photographs, videos, etc.)8. Stayed current in emerging website/online trends and marketing techniques, recommends improvements, and understands how to apply best practices to SSF. 9. Formatted and coordinated digital media campaigns including eNewsletters and eBlasts. -Student Affairs:1. Coordinated specific Students Affairs program(s) at direction of the Director of Student Affairs.2. Represented SSF at events to recruit qualified applicants.3. Worked with Student Affairs Department on resident recruiting and marketing campaign strategy and implementation.4. Developed recruitment materials and helps select promotional items for various recruitment activities.-Team Support:1. Engaged in professional/business networking activities to further enhance the Foundation’s community presence. 2. Arranged/assisted colleagues in foundation special events/activities (planning, preparation, execution, etc.). 3. Managed volunteers and interns as needed.

http://iamforkids.org-Expertly wrote and edited a wide variety of copy for effective communications across numerous projects, internal teams, partner companies, and external publics-Planned and managed events at every step, including creating press releases and media kits as a form of external public relations and generating awareness internally and externally-Created social media for marketing, fundraising, awareness, and building publics in addition to analyzing social media metrics for positive development in these areas-Created daily news email campaigns, weekly news email campaigns, special events campaigns, and promotes original content through email campaigns

https://www.starbucks.com/store-locator/store/18777/florida-st-university-strozier-libr-116-honors-way-tallahassee-fl-32306-us-Managed employees on shift -Demonstrated customer service -Prepared food and drinks -Handled a cash register-Managed all monetary aspects-Taught and implemented safety techniques -Cataloged measurements on shift

http://www.themarketpinehills.com/-Demonstrated customer service -Packaged prepared foods-Served deli products-Prepared fresh sandwiches-Provide aid to chefs and line cooks

http://www.plymouthpubliclibrary.org/ -Utilized the Dewy Decimal System-Rearranged and shelved books-Provided services to customers -Answered general knowledge questions-Trained volunteers and new employees