Syed Arshad Chishty Email & Phone Number

Bangalore

Business Head for Max Secure Software sales operations in India.Max Secure Software is a company focused on security solutions, encryption, and End-Point Security. For the consumer, our most visible product are the various versions of Anti-Virus, which are sold under the Max Secure brand name. The company’s development center is located in Pune.Currently in the process of restructuring the sales channel, with a clear mandate to increase the presence in the Online Retail Channel, and reduce dependence on the traditional IT Channel.I am currently based out of Bangalore.

Mumbai Area, India

Country Manager for ADATA India operations.Total responsibility of the ADATA business operations in India.Revenue: Rs. 200 Cr. annually.From the date that I have up this responsibility, ADATA has been consistently ranked as the No.2 DRAM Module brand in the India IT Channel and as the No.3 brand for Solid State Drives, since 2015.Started and grew the PC OEM business for ADATA in India.Also, Implemented the “Make in India” project for DRAM Modules, to leverage the “Preferred Manufacturer Access” of the Government of India.

Bangalore

Offering services leveraging my 27 years of work experience in :-1. Business Development & "Go to Market"2. Business Strategy & Planning3. E-Business4. Digital Marketing5. Relationship ManagementSome of the assignments handled include :-1. Development of "Go to Market" plan for a Security Services Company, diversifying into Cloud based Home and Institutional Security Solutions. The initial phase covering South India is under execution. 2. Complete roll out plan for a "Micro Retail" organisation, starting and expanding their retail footprint in the UAE. Launch scheduled for Q1 2015.3. Digital marketing and channel expansion consultation for a IT components company, with a target to double the turnover every year for the next 3 years.

Bangalore

Spearhead the E-Business initiative and the Tier-3 Channel Outreach Initiative for Acer in India. My responsibilities for the assignment with Acer included :-- Develop and implement the strategy for Acer's online business in India. - Top level Relationship Management with major E-Retail operators in India, like Amazon, Flipkart, EBay, Snapdeal, etc.- Drive the daily sales of Acer’s products on the partner’s online platforms.- Manage the daily promotion, presentation and pricing for Acer’s products on the online channel.- Long term growth and profitability from the E-retail business.- Digital Marketing -Online and Social Media marketing & advertising.- Channel Loyalty Programs -Build and run channel loyalty programs targeted at building breadth in the traditional brick & mortar channel.- Team Management -Motivate and drive team of Sales Managers, Field Sales Executives & Field Channel Associates.- Provide regular updates and reports to the CEO/ MD.Key achievements :-1. Built up a strong partnership with the key E-Commerce operators in India.2. Took Acer Notebooks to No.2 market share in the online channel sales.3. Enrolled over 6000 tier-3 channel partners for the Outreach Program.

SBU Head for the Distribution business of Jumbo Electronics, SBU Head for the Distribution business of Jumbo Electronics, with an annual turnover in excess of US$ 350 M, and covering the geographical footprint of UAE & Gulf region. Responsibilities included :-- Formulate and implement strategies for the growth of distribution business in UAE and other Gulf markets. Plan feasible market entry models to other GCC markets that have short lead times to stability and profitability. - Principal Management: Key Interface with the Principals.- Relationship Management with key Power Retail customers and key SBSO customers.- Product Management: Develop suitable range for each specific category and each specific market, plan product mix on this basis.- Pricing, Advertising and Promotions- Responsible for budgeting of annual revenue and gross margin targets. Planning of monthly and quarterly targets on this basis. - Planning and implementation of sales strategies – dealer channel development. - Overheads: Streamline Systems and processes to manage the overheads within the budget. - Motivate and retain manpower – plan careers and opportunities within the team.- Part of the Management Committee to oversee the strategic business initiatives and directions for other business verticals, including Jumbo’s Retail business, Enterprise business and Supra brand business.Key achievements :-1. Turned around a loss making business, within 1 year of taking over.2. Stabilized the business operations for long term sustainability.

Bangalore

Responsible for sales of Acer Mobility products in India, specifically targeted through the Telecom Operators Channel.Initiatives taken included :-- Build and nurture alliances with Telecom operators, like Reliance Communications, Tata Docomo, Tata Telecom, Airtel, Aircel, Vodafone, Idea Cellular & MTS.- Leverage the relationships to promote Acer's mobility products (Notebooks/ Tablets/ Smartphone etc.), through the Telecom channel.- Cross bundling and co-promotion of Acer's products along with Data bundles of the Telecom operators.- Renegotiated the existing revenue share agreement with RCOM & Tata Telecom.- Established an alternate distribution channel for Acer's smartphone products, including signing up Regional Distributors, City Distributors and Retailers.- Launched the Acer range of Smartphone products in India.- Launched Acer range of Tablet products in India.- Launched Acer range of Embedded Notebooks (in alliance with Telecom Operators) in India.

Bangalore

1. Handling the K12 business for Acer in India.2. Business Revenue ~ INR. 2500M per annumMy responsibilities in this role included :-- Build and nurture relationships with the Secretariat of Education at all State Departments, with focus on key states like Maharashtra, Gujarat, A.P., Tamil Nadu, Karnataka, Kerala, Haryana, Punjab, UP, Rajasthan, M.P., etc.- Build relationship with the SSA Department & IT@School departments at all key state governments.- Build relationship with IT sourcing agencies of all state departments, like ELCOT, HARTRON, GIL, MPSEDC, BELTRON, WEBEL, RAJCOMP, KELTRON, etc.- Build and nurture relationships at the top level with Education Service providers, like NIIT, Educomp, Everonn, Compucom, ILFS, Birlasoft, Teledata, Pearson India, etc. Build relationships on the supply side with key suppliers like WEP, TVSE, Samsung, Networking suppliers, etc. - Ensure that Acer's hardware was included in the bidding for the SSA & IT@School project tenders. Ensure liaison with the IT departments of State Governments, for building the specifications of the SSA & IT@School tenders.- Ensure cooperation and co-promotion of Acer's hardware for the private schools business of E-learning solution providers.- Ensure that Acer has the largest market share for the hardware supplied for SSA & IT@School projects.Key achievements :-1. Secured over 75% share of the business for Acer in the K-12 business space.

Bangalore

Responsible for Acer India's business in the Southern Region of India.Revenue : INR. 5000M per annum.Branches : Karnataka, T.N., A.P., KeralaMy responsibilities in this role included :-- Complete operational responsibility of Acer's business in the South India, which included the branch operations in Karnataka, Tamil Nadu, Kerala & Andhra Pradesh.- Responsible to deliver the budgeted topline for the business in the region, and also ensure that expenses were controlled as per the budgets for the period.- Responsible for both the Commercial & Consumer business of Acer in the region.- Responsibility for the Commercial & Consumer Channel, and also maintenance of relationship with key large accounts in the region.- Hire manpower as per the requirements finalized for the budget period. Motivate and retain manpower. - Local promotions, advertisements and BTL activity. Discretionary budget handling and control.- Ensure that the staff were trained, and guided, to ensure that they delivered on the targets deployed. 85% + Staff achieved their objectives.- South under my leadership was the largest region for Acer India, contributing almost 30% of the total country's revenue.- Large contracts repeatedly won from Infosys, Accenture, Canara Bank, Vijaya Bank, Syndicate Bank, Indian Bank, Government of Karnataka, Government of Tamil Nadu (ELCOT), Government of Kerala (KELTRON), Karnataka Legislature, A.P. State Government, etc.Key achievements :-1. Maintained the South Region as the top performing region for Acer in India, with revenue contribution of over INR. 5000M.2. Breakthrough business with ELCOT, Keltron, A.P. State Govt., Karnataka Legislature, Infosys & Accenture.

Mumbai

Responsible for Acer's business in the Western Region of India.Revenue : INR. 3000M per annum.Branches : Maharshtra (including Mumbai), Gujarat & Goa.My responsibilities in this role included :-- Complete operational responsibility of Acer's business in the West India, which included the branch operations in Mumbai, Gujarat & Rest of Maharashtra.- Acer started India operations in 2000, and the manpower organisation and the channel were in a nascent stage. Built up the organisation, and the consumer/ commercial sales channel.- Responsible to deliver the budgeted topline for the business in the region, and also ensure that expenses were controlled as per the budgets for the period.- Responsible for both the Commercial & Consumer business of Acer in the region.- Responsibility for the Commercial & Consumer Channel, and also maintenance of relationship with key large accounts in the region.- Hire manpower as per the requirements finalized for the budget period. Motivate and retain manpower. - Local promotions, advertisements and BTL activity. Discretionary budget handling and control.- Ensure that the staff were trained, and guided, to ensure that they delivered on the targets deployed. 85% + Staff achieved their objectives.- Large contracts repeatedly won from Reliance Industries, Reliance Communications, State Bank of India, HSBC, Bank of India, Bank of Baroda, Dena Bank, Bank of Maharashtra, Govt. of Maharashtra, Indian Naval Command, Army Southern Command, Large Educational Institutions, TIFR, Department of Space, Department of Nuclear Energy, etc.Key achievements :-1. Built up the organisation from ground up.2. Built up the channel and the enterprise business in Western India.

- Profit Centre Head, responsible for KRSL business in India.- Ensure revenue/ profitability from the two streams of business :-a) IT Training Businessb) E-Commerce Consultancy Business.- Relationship with key customers.- Pricing, Advertising and Promotions- Responsible for budgeting of annual revenue targets. Planning of monthly and quarterly targets on this basis. - Planning and implementation of sales strategies – partner network development. - Overheads: Manage the costs within the budget. - Motivate and retain manpower.Key achievements :-1. Built the E-Business Consultancy business for India.2. Successfully launched the short term training modules.

New Delhi Area, India

Responsible for Samsung’s Display business in India.Revenue : US$ 50 M/ annum.- Joined the company at a nascent stage, of setting up the business in India. Initially, the company operated as a liaison office, with business being conducted out of Singapore/ Malaysia. Part of the 4-person team that was entrusted to kick-start Samsung's IT business in India. Also initiated and responsible for :i.Internet Marketing ii. Channel Communication programs iii.Dealer performance tracking

Mumbai, Ahmadabad, Delhi, India.

Last position held : Regional Manager for Western Region for Computer Peripherals Division.Revenue : INR. 400M / annum.Branches : Maharashtra (including Mumbai), Gujarat, Madhya Pradesh & Goa.- Started my career as a Graduate Trainee.- Handled various assignments in my stint at L&T :-i. Product Manager for traded products.ii. Introduced traded products in the L&T Computer Peripherals portfolio. Started the trading relationship with Samsung & Bull.- Last assignment as Regional Sales Manager Western Regioni. Responsible for the business of L&T Computer Peripherals in the western region of India, comprising the states of Maharashtra, Gujarat, M.P. & Goa.ii. Branches at Ahmedabad, Pune and Nagpur.Key achievements :-1. Established the Computer Peripherals business for L&T in India, from inception.2. Launched traded products in association with Samsung & Bull H.N., in India.

B.Tech., Electrical Engineering

Bachelor of Technology (Electrical Engineering)

Sslc, Cbse