Sylvain Werle

Sylvain Werle Email and Phone Number

Senior Direct Marketer @ Pro Juventute
zurich, zurich, switzerland
Sylvain Werle's Location
Zurich, Switzerland, Switzerland
Sylvain Werle's Contact Details

Sylvain Werle personal email

n/a
About Sylvain Werle

* Experience: Over 20 years Sales & Marketing, mainly with International Exposure. Currently working in Switzerland, I worked also as a Buyer & Product Manager in Germany and managed my own Business during 6 years, buying and producing Direct Marketing campaigns at European level.* Outgoing, entrepreneurial & proactive, I have a strong analytical mindset and a real team spirit.* French mother tongue, German very fluent (previous relocation to Germany), English fluent.* Management & Development skills: - Federate around a project, consult, - Detect and develop Skills, - Train and coach teams (15-20p. F, D, US), - Prospect & Manage Key accounts, - Build business partnerships, - Negotiate commercial terms and fares, - Manage the product mix, pricing & margin,* Business Analysis & Strategy skills: - Set and analyze pertinent indicators, - Perform Market Analysis & Benchmarking, - Setup of short, middle & long-term plans, - Draft the Business Plan, - Set and apply development targets* Administration & Organization skills: - Merge databases, compile custom mailing lists, - Organize & standardize procedures & tasks, - Set budgets & manage business accounts, - Negotiate / follow-up & adjust differences, clearance - Audit, enforce decisionsWhat else? * I have new business launch & consultancy experience, * I worked in following areas: Print/Paper Industry, Renewable energies, Tourism, Machinery, IT, Raw Materials, Consumer Goods.* I have advanced programming skills in Excel (VBA) and Access (VBA & SQL)

Sylvain Werle's Current Company Details
Pro Juventute

Pro Juventute

View
Senior Direct Marketer
zurich, zurich, switzerland
Website:
projuventute.ch
Employees:
134
Sylvain Werle Work Experience Details
  • Pro Juventute
    Senior Fundraising Manager
    Pro Juventute Oct 2021 - Present
    Zurich, Switzerland
    In charge of the public fundraising strategy.Managing the production of 10 mailings per year (loyalty and acquisition) as well as the "Futura" magazineWorking in close cooperation with Digital, Major Giving and Marketing to deploy a 360° communication and fundraising strategy.
  • Handicap International Switzerland
    Head Of Fundraising
    Handicap International Switzerland Jun 2015 - Oct 2021
    Geneva Area, Switzerland
    Different assignments in the organization since 2015 - Fundraising: currently in charge of the public fundraising strategy for Handicap International in Switzerland. Managing Direct Marketing Campaigns (17 Mailings/Year addressed to +/- 720'000 donors/prospects +F2F + Doordrop, generating CHF 4M. gifts in 2019). Selecting thematics and addresses, working closely on mutualization project with HI Germany, HI Headquarters and subcontracting german advertising Agency. Budget follow-up: 1.7 MF/year.- Major Giving: definition and deployment of a 1to1 strategic approach to increase engagement of high potential donors.- Production: redesign of the production process, selection of new suppliers, negotiation, coordination and monitoring of directmarketing productions (graphic designer/agency, printers, lettershops...). CRM / donor care: implementation of a new design to manage new donors and high-donors relationships (thank-you cards, persomalized letters, specific donation certificates..), - Database: update (address transfers, blacklist, merge of duplicates..), creation and maintenance of specific mailing lists (Excel/VBA), payments integration analysis, preparing migration.
  • Collège Jules Ferry
    German Teacher
    Collège Jules Ferry Sep 2014 - Jul 2015
    Villefranche De Lauragais
  • Procter & Gamble
    Emea Bi Embedded / Vba Programmer
    Procter & Gamble Oct 2007 - Jun 2013
    Geneva Area, Switzerland
    - Managing outsourced IT project & team around Web/Sharepoint services (India),- Developing mapping & matching reporting tools, compiling databases (Access, Excel, Vba/SQL)- Development and world-wide implementation (WE, NA, LA, CEEMEA, ASIA) of Excel/Vba basedstatistics & reporting tools for the Business Analysts and Top Management in Cincinnati, analyzingand forecasting Market, Consumption & Shares (Shares projections, Platinum Award).- Creation of a Database to help team leaders & HR manage relocated personals.- Development of a financial analysis tool (Access/VBA)
  • T.A. Cook
    Senior Consultant
    T.A. Cook Sep 2008 - Nov 2008
    Berlin Area, Germany
    Work processes analysis to improve the performance of a French Petrochemical Industry (changemanagement role).
  • Ees.I.G
    Sales & Marketing Consultant
    Ees.I.G Jan 2005 - Oct 2007
    Biberach, Germany
    Promotion of a business project in the Renewable Energies Sector in Germany. Lead the sales &marketing study; Business Plan, economic efficiency calculation (Excel), worldwidesourcing/purchasing of vegetable oils.
  • Gamtec
    Purchasing Manager
    Gamtec May 2005 - Sep 2005
    Geneva Area, Switzerland
    - Sourcing and buying Notebooks, computer parts & VoIP products in Europe, USA & China (4M Sfr/Year),- Developing new purchasing partnerships.
  • R&W Marketing
    Operational Manager
    R&W Marketing Apr 1998 - Sep 2004
    Chambéry Area, France
    Production of outsourced direct marketing campaigns- Consulting mission, followed by the creation and the development of a central purchasing unit offeringproduction and full project-management services, mainly to the direct marketing industry.- Full operational responsibility (prospection and management) of production projects for France and EasternEurope (Russia, Poland, Slovenia, Serbia and Czech Republic) in order to produce mass mailingcampaigns (addressing 1 to 12 flyers & catalogues), targeting 35'000 to 200'000 prospects/Week,- Technical advising, briefing ad. agencies, setting up production drawings,- Identifying target groups, compiling customer databases, brokering custom direct mail mailing lists,- Sourcing and developing cooperations with suppliers in France, Germany, Spain, Switzerland, Italy- Pricing, selling, contracting and coordinating the different subcontractors or logistics all over Europe- Brokering and managing outsourced production services: Printing (offset, rotary, flexo, flyers, catalogues,labels…), Editing, Addressing, Finishing (assembling, folding, die-cutting, binding..), Posting, Fulfilment- Permanent cost, quality and timing control,- International Inventory & logistics management- Producing e-mailings, fax-mailings, micro-mailings (create, personalize, mail or print and post..)Achievements: Extensive experience and Strong technical know-how30% Gross margin, TurnOver01 +50% vs 00
  • France Reisen
    Product Manager & Buyer
    France Reisen Jan 1996 - Mar 1998
    Munich Area, Germany
    German Tour Operator specialized with France.- In Charge of Summer (South of France) and Winter (Ski) programs: deep analysis of the offer, demandand turnover, resulting in a full restructuring of my product range.- Auditing/Controlling existing hotels and suppliers of accommodation services, sourcing new ones,negotiating (rates, allotments) and contracting;- Pricing and Margin management, definition of short and middle term targets,- Production of 4 brochures/year: Ski (64p.), Summer (64p.), Groups and Short Trips- Advising travel agencies and packaging special products to meet specific customer needs,- Training & coaching the sales team to improve sales (15-20p.),- Tracking sales and adapting allotments accordingly.Achievements: Global restructuring of my Summer offer '97 resulting in +40% turnover.
  • Ebene
    Sales & Marketing
    Ebene Aug 1994 - Aug 1995
    Paris Area, France
    Promoting services of this advertising agency, direct marketing & sales promotion specialist.
  • Business Bus
    Project Manager
    Business Bus Nov 1991 - Jun 1994
    Annecy, France
    - A start-up business to develop my brand new marketing concept of a first entirely personalized BtoB bus-mailing around a completely new database compilation generating 250'000 BtoB prospects and matching the prospecting file with that of advertisers.- Business Plan, Mock-up, sourcing suppliers corresponding to the technical specs, contracting/negotiating, selling
  • Cifea Dmk
    Sales Manager
    Cifea Dmk Oct 1990 - Nov 1991
    Rumilly, France
    - Brokering direct-marketing mailing lists and lettershop services as personalization and routing..
  • Thomson Csf / Opus Alcatel
    Sales
    Thomson Csf / Opus Alcatel Apr 1988 - Sep 1990
    Chambéry Area, France
    - Prospecting & selling fax and mobile phones in Savoie department.
  • 51Eme Ra
    Chiffreur
    51Eme Ra Jul 1986 - Jul 1987
    Wittlich, Germany

Sylvain Werle Skills

Excel Word Powerpoint Access Outlook Microsoft Office German Multilingual French English Budgeting Vba Windows Multicultural Spreadsheets Databases Sql Budgets Microsoft Excel

Sylvain Werle Education Details

  • École Supérieure Du Professorat Et De L'Education, Toulouse , Toulouse
    École Supérieure Du Professorat Et De L'Education, Toulouse , Toulouse
    Allemand
  • Icsv - Cnam (Paris)
    Icsv - Cnam (Paris)
    Sales & Marketing
  • Cesem - Centre D'Etudes Supérieures Européennes De Management / Reims Management School
    Cesem - Centre D'Etudes Supérieures Européennes De Management / Reims Management School
    Business Administration And Management, General

Frequently Asked Questions about Sylvain Werle

What company does Sylvain Werle work for?

Sylvain Werle works for Pro Juventute

What is Sylvain Werle's role at the current company?

Sylvain Werle's current role is Senior Direct Marketer.

What is Sylvain Werle's email address?

Sylvain Werle's email address is s.****@****free.fr

What schools did Sylvain Werle attend?

Sylvain Werle attended École Supérieure Du Professorat Et De L'education, Toulouse , Toulouse, Icsv - Cnam (Paris), Cesem - Centre D'etudes Supérieures Européennes De Management / Reims Management School, Université Paris-Sorbonne.

What are some of Sylvain Werle's interests?

Sylvain Werle has interest in Badminton, Mountainbike, Swimming, Renewable Energies, Freeride.

What skills is Sylvain Werle known for?

Sylvain Werle has skills like Excel, Word, Powerpoint, Access, Outlook, Microsoft Office, German, Multilingual, French, English, Budgeting, Vba.

Who are Sylvain Werle's colleagues?

Sylvain Werle's colleagues are Mirlinda Kusari, Simon Pedross, Ni Nou, Simone Meier, Marlene Wenger, Gendotti Sabrina, Cristiano Pereira.

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