Sylwia Dąbrowska Email & Phone Number

Warsaw, Masovian District, Poland

Brand Management:- Developed the brand concept, logo, and complete visual identity based on market analysis of beauty services and current trends.- Designed the company's website and maintained consistent and appealing communication across social media platforms. Continuously enhanced the brand image, monitored industry changes in the beauty sector, and made adjustments in line with evolving communication trends.Marketing Strategy:- Planned and executed advertising campaigns, including creating advertising content and graphics for online and offline channels.- Coordinated activities with marketing agencies and freelancers collaborating with the company.- Organized and supervised photo shoots.- Successfully managed the online store.- Conducted analyses of campaign results and other marketing activities.- Managed the marketing budget.Team Management:- Ensured smooth information flow and built positive relationships within the organization.- Provided training and motivation for employees.

Warsaw, Mazowieckie, Poland

Beauty and Male Grooming Products:- Implemented the marketing strategy for the domestic market in alignment with the company headquarters' guidelines.- Executed comprehensive 360-degree campaigns for new products entering the Polish market.- Coordinated marketing activities encompassing online and trade channels (including POS).- Budget planning for marketing initiatives.- Conducted market analyses and sales performance evaluations based on internal data and GfK insights.- Presented campaign results to the Board of Directors.

Warsaw, Masovian District, Poland

- Planning and coordinating marketing activities for the Wyborowa Polskie Odkrycia flavored vodka line.Coordinating and analyzing consumer research, collaborating with the R&D department to develop new flavors for the product line.- Active involvement in extensive Wyborowa brand campaigns.- Organizing the brand zone at major events such as music festivals.- Conducting market analyses based on internal data and AC Nielsen insights.- Independently managing the marketing budget for the Wyborowa Polskie Odkrycia sub-brand.

- Project management for initiatives supporting the promotion of various customer contact channels.- Graphic design for various types of marketing activations.- Collaboration with creative agencies.

- Designing advertorials.- Designing layouts.

- Designing websites.- Designing catalogs, brochures.- Designing advertising banners.

Magister (Mgr), International Business Program

Licencjat (Lic.), Communication, Journalism, And Related Programs

Licencjat (Lic.), Computer Graphics