Shannon Zastrow Email and Phone Number
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20+ year veteran digital marketer with deep experience in driving measurable customer engagement and revenue growth. 14 years agency-side strategy/consulting experience combined with marketing leadership stints at T-Mobile (5 years) and Starbucks (3 years) culminate in award winning creative marketing, executive-level strategic leadership, and direct responsibility over $100M in incremental revenue growth.Specialties: web and brand strategy, growth marketing and GTM strategy; I have deep experience in many categories, including B2B products/services, education, health & wellness, and local services.
Rocketship Llc
View- Website:
- getrocketship.com
- Employees:
- 12
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Owner And Chief StrategistRocketship LlcEverett, Wa, Us
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Owner / Chief StrategistRocketship Llc Sep 2015 - PresentEverett, Wa, UsChief strategist and general manager of digital marketing agency specializing in growth-driven websites, SEO, direct response marketing, digital advertising, and inbound marketing and sales enablement services.
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Brand Strategy & Growth Marketing ConsultantZastrow Consulting Feb 2014 - PresentEverett, Wa, UsSeasoned brand marketing consultant & fractional CMO helping owners break through growth ceilings and maximize business value. -
Marketing DirectorThe Clearing Residential Treatment Center Oct 2014 - Feb 2020Friday Harbor, Wa, UsResponsible for all paid digital marketing activities including Facebook, Google Adwords, Outbrain, Twitter, YouTube, and Display. Managed all content marketing activities leading to recognition as one of the top 10 addiction blogs in the U.S. Increased website traffic and leads by over 4x, and doubled new patient acquisition revenue. -
Director Of Digital MarketingWatson Apr 2015 - Jun 2017Poulsbo, Wa, UsManaged and optimized digital assets including website and social media presence. Led the evolution to Inbound Marketing methodologies using Hubspot and established best practices around content marketing, social media engagement, tracking & attribution, and lead nurturing. Oversaw the redesign corporate website. -
Group Marketing Manager, Global Brand LoyaltyStarbucks Apr 2012 - Feb 2014Seattle, Wa, UsResponsible for My Starbucks Rewards member acquisition, engagement and retention. Oversaw increase in new member acquisition of nearly 100%. Led strategic rebranding of My Starbucks Rewards. Partnered with internal marketing groups to deliver the program's first integrated national media exposure, including TV, radio, newspaper, display, social, paid digital, mobile, email and in-store. Led strategy and launch of Starbucks' first referral program. Managed $8M budget and AOP for My Starbucks Rewards core program. -
Segment Marketing Manager, Strategic CrmT-Mobile Usa Jun 2007 - May 2012Bellevue, Wa, UsResponsible for loyalty and retention initiatives for T-Mobile's +30M customer base. Led strategy, launch, and optimization of integrated marketing programs leveraging customer data and predictive models to deliver highly targeted and relevant offers and communications. Dynamic use of e-mail, on-device, web/display, telesales, and in-store channels. Subject matter expert and initiator of Net Promoter methodology and highly successful proactive retention effort based on the same. Oversaw customer onboarding, contract renewal and upgrade, and branding and advocacy programs, generating tens of thousands in monthly saves and millions in monthly incremental CLV. -
Product Marketing ManagerCsg Openline Mar 2006 - Apr 2007Responsible for definition and positioning of the core product offering, development of the annual marketing plan, and strategy and execution of ongoing demand generation efforts.
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Web StrategistLuminous Creative 2001 - 2006
Shannon Zastrow Skills
Shannon Zastrow Education Details
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Sbge At Seattle Pacific UniversityMarketing -
University Of St. ThomasCommunications
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University Of Minnesota DuluthCommunications
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Cambridge High SchoolHigh Scholl Diploma
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Sbge At Seattle Pacific UniversityGeneral
Frequently Asked Questions about Shannon Zastrow
What company does Shannon Zastrow work for?
Shannon Zastrow works for Rocketship Llc
What is Shannon Zastrow's role at the current company?
Shannon Zastrow's current role is Owner and Chief Strategist.
What is Shannon Zastrow's email address?
Shannon Zastrow's email address is sh****@****mac.com
What is Shannon Zastrow's direct phone number?
Shannon Zastrow's direct phone number is +142550*****
What schools did Shannon Zastrow attend?
Shannon Zastrow attended Sbge At Seattle Pacific University, University Of St. Thomas, University Of Minnesota Duluth, Cambridge High School, Sbge At Seattle Pacific University.
What are some of Shannon Zastrow's interests?
Shannon Zastrow has interest in Science And Technology, Education, Arts And Culture, Economic Empowerment.
What skills is Shannon Zastrow known for?
Shannon Zastrow has skills like Product Marketing, Cross Functional Team Leadership, Crm, Strategy, Integrated Marketing, Program Management, Segmentation, Customer Retention, Product Management, Marketing, Analytics, Leadership.
Who are Shannon Zastrow's colleagues?
Shannon Zastrow's colleagues are Venalie Scheck, Dumitru Bolgari, Ariel V..
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