Sue Zbikowski, Phd

Sue Zbikowski, Phd Email and Phone Number

Evidence Generation Strategist | Research and Business Executive | Engagement and Health Outcomes Expert @ inZights Consulting
Sue Zbikowski, Phd's Location
Seattle, Washington, United States, United States
Sue Zbikowski, Phd's Contact Details
About Sue Zbikowski, Phd

Companies keep innovating to improve health, wellbeing, and prevent disease; however, many struggle with meaningfully engaging consumers, creating lasting results, and demonstrating value for their customers. This is why I started inZights Consulting, LLC (www.inZights-consulting.com). I help businesses improve their products, outcomes, and business results with an evidence strategy that combines data, insights, thought leadership, and clinical and scientific best practices. I bring a unique perspective as an entrepreneur, business leader, psychologist, and scientist. As a psychologist, I understand the barriers and enablers to behavior change. As a scientist, I understand how to achieve the best clinical outcomes and to quantify success. And, through my years working with start-ups and growing companies, I understand how to achieve business growth and profitability while still obtaining the best consumer and clinical outcomes. Contact me at: suezbikowski@inzights-consulting.com.SELECT ACCOMPLISHMENTS• Started, grew, and operated a multi-million-dollar profit center dedicated to research, program evaluation, and healthcare provider training services. Generated nearly $30MM in revenue.• Contributed to twenty-fold revenue growth ($3MM to $80MM) at the leading provider of tobacco cessation services in the US through data insights, thought leadership, and novel product offerings. • Developed and operated a nationally recognized healthcare professional training program.• Helped over 700,000 people quit tobacco leading to reduced costs for businesses, states, and health plans.• A leading expert in health behavior change with over 75-publications on tobacco dependence treatment, weight loss, and other health improvement topics.

Sue Zbikowski, Phd's Current Company Details
inZights Consulting

Inzights Consulting

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Evidence Generation Strategist | Research and Business Executive | Engagement and Health Outcomes Expert
Sue Zbikowski, Phd Work Experience Details
  • Inzights Consulting
    Ceo And Founder
    Inzights Consulting Apr 2018 - Present
    Seattle, Washington, Us
    inZights Consulting advises health, wellness, and digital technology companies on incorporating behavioral science and clinical best practices into their product strategy, data and outcomes, and thought leadership to differentiate company value proposition and drive improved outcomes. www.inzights-consulting.com• Services: strategic consultation, program evaluation and improvement, data insights and thought leadership, analytic and research capacity building • Specialties: behavior change, consumer engagement, health improvement, wellness, digital therapeutics
  • 2Morrow, Inc.
    Chief Science Officer
    2Morrow, Inc. Apr 2021 - Present
    Kirkland, Wa, Us
    2Morrow is a pioneer in providing science-based, digital health solutions. 2Morrow focuses on evidence-based programs that combine technology and behavioral science using Acceptance and Commitment Therapy to address some of today’s largest healthcare issues including smoking, weight, stress/anxiety, grief and loss, and chronic pain. www.2morrowinc.com. Previously Interim CSO: 8/2020 - 5/2021.
  • Gomo Health
    Advisory Board Member
    Gomo Health Feb 2020 - Present
    Asbury Park, New Jersey, Us
    GoMo is a leader in designing and implementing personalized patient engagement solutions that support the continuum of care. The GoMo Health Advisory Board includes a diverse set of experts — behaviorists, clinical providers, scientists, educators, researchers, and c-suite executives — all with a shared goal: to enrich patient and provider experiences across the continuum of healthcare delivery.https://gomohealth.com/advisory-board/
  • Journey
    Advisory Board Member
    Journey Jan 2022 - Present
    New York, Ny, Us
    Journey is the leading preventative mental health solution for modern companies. Rooted in live group learning, peer support and proactive health, Journey provides the most engaging, cost-effective way to reduce turnover, tackle burnout, and help employees live happier, healthier lives. https://www.journey.live
  • Humana
    Director, Wellness Science And Analytics | Chief Behavioral Scientist
    Humana 2015 - Jan 2018
    Louisville, Kentucky, Us
    Improved product strategy and positioning by incorporating behavior change clinical and scientific best practices into wellness programs. Established and monitored key performance indicators (KPIs). Oversaw and directed research and data analytics: Generated consumer insights, identified utilization and clinical trends, demonstrated the value of wellness services, and promoted Humana’s wellness thought leadership. Developed new capabilities and systems to support internally and externally sponsored research, resulting in nearly $1MM in new revenue.• Partnered with product and service delivery teams to implement solutions to address program gaps to improve consumer experience and outcomes.• Improved measurement and reporting of consumer outcomes by implementing new measures and data collection processes.•Positioned Humana as Wellness thought leader by producing demonstrated outcomes and presenting findings at industry and scientific meetings and in peer-reviewed publications.
  • Alere Inc.
    Senior Vice President, Research, Training, And Evaluation
    Alere Inc. 2009 - 2015
    North Chicago, Illinois, Us
    Operated a specialty business within Alere Wellbeing, with full P&L responsibilities, that was funded by research grants, health care professional training and evaluation service contracts. Responsible for business development, product strategy, sales and operations. Designed and developed new product offerings. Set the strategic direction for Alere Wellbeing’s Research Programs and managed research operations. Facilitated and managed over 25 research collaborations.• Generated ~$20MM from contracts and grants; achieved 15-20% growth, 25-30% profit contribution.• Generated 1000’s of program enrollments in Quit For Life and improved retention of $45MM state tobacco quitline business by delivering healthcare provider training programs.• Successfully negotiated an indirect rate with the federal government that increased the administrative indirect recovery rate from 10% to 52%. • Conducted novel research and produced thought leadership that supported product differentiation and contributed to business growth in all channels (state, employer, payer).
  • Free & Clear
    Vice President, Clinical And Behavioral Science
    Free & Clear 2003 - 2009
    Led research to prove and improve the effectiveness of Free & Clear’s products and services. Transformed research and evaluation from a cost center to a profit center generating revenue from grants and contracts. Responsible for product management and marketing for evaluation and analytic products. Oversaw custom client analysis and outcomes reporting. Served as an expert on industry workgroups and managed the scientific advisory board. • Transformed Research and Evaluation from a cost center to a profit center. Breakeven in 1 year and subsequently generated 25-30% in contribution annually from grants and contracts. Grew revenue from $500K to $1.5M annually.• Produced scientific evidence that lead to Free & Clear becoming the foremost provider of tobacco cessation services in the US.• Developed the infrastructure for supporting collaborations between academic organizations within the 26 states that Free & Clear operated publicly funded quitlines.

Sue Zbikowski, Phd Skills

Program Management Clinical Research Program Evaluation Healthcare Public Health Research Grants Training Management Strategic Planning Leadership Healthcare Management Treatment Program Development Public Speaking Healthcare Improvement Tobacco Treatment Research And Development Leadership Development Data Analysis Concept Development

Sue Zbikowski, Phd Education Details

  • Wellesley College
    Wellesley College
    Psychobiology
  • The University Of Memphis
    The University Of Memphis
    Psychology

Frequently Asked Questions about Sue Zbikowski, Phd

What company does Sue Zbikowski, Phd work for?

Sue Zbikowski, Phd works for Inzights Consulting

What is Sue Zbikowski, Phd's role at the current company?

Sue Zbikowski, Phd's current role is Evidence Generation Strategist | Research and Business Executive | Engagement and Health Outcomes Expert.

What is Sue Zbikowski, Phd's email address?

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What schools did Sue Zbikowski, Phd attend?

Sue Zbikowski, Phd attended Wellesley College, The University Of Memphis.

What are some of Sue Zbikowski, Phd's interests?

Sue Zbikowski, Phd has interest in Health Improvement Research, Behavioral Medicine, Children, Gardening, Research, Using Technology To Improve Health, Personal, Science And Technology, Running, Treatment Adherence And Engagement.

What skills is Sue Zbikowski, Phd known for?

Sue Zbikowski, Phd has skills like Program Management, Clinical Research, Program Evaluation, Healthcare, Public Health, Research, Grants, Training, Management, Strategic Planning, Leadership, Healthcare Management.

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