Szeming Chua Email & Phone Number

Kuala Lumpur, MY

Launch Plans & Operations (Jun 2024 – Present)- As the business owner for launches, oversee the coordination with various departments to ensure timely and successful launches. This includes launch confirmation, launch preparation and execution.- Manage the team’s enrichment, tagging, enabling and other Magento backend admin operations related to item.

Oversee the Merchandising department; with a focus on merchandising excellence and maximizing department efficiency.- Created templates or systems to ease workflow and analysis within the department.- Monitored stock levels at all times in all channels and ensured stock healthageing levels.- Worked with with relevant teams (VM, Marketing, BD) to plan and.

- Determined seasonal collection purchases in accordance to regional merchandising and marketing guidelines.- Analyzed historical data and current trends to identify opportunities and risks.- Evaluated sell through results in furnishing best sellers report.- Monitored and oversee the inventory status by territory to ensure stock holding is in alignment to.

- Direct involvement in merchandising and inventory management – stock allocation, replenishment, consolidation.- Assessed and collated merchandising reporting reports, including purchasing, inventory, sell through analysis.- Cross countries and functions coordination as well as teamwork in ensuring purchases are in place.- Regular communication with main.

1) Gifts and Premium Division- Liaised with factory for production and involved from the start of sales to the end of sales process include PO issuance and quotation.- Took part in sourcing for existing and new product line to meet customer request and expectation.2) Outright Division (Jusco maternity and plus size apparel)- Liaised with departmental buyer.

Brand: Hallmark- Merchandising and development of Hallmark Kids apparel presence.- Collaborated with export dealers within SEA markets – VIET, SG and TH.- Regular visits to primary export market for market familiarization.Brand: Nike- Merchandising and Kids market penetration.- Responsible for the right assortment for respective doors to meet management.

- Merchandising and inventory management includes allocation, consolidation, clearance and so forth.- Sales & Operation support and management.- Compiled and generated report for business reporting purpose including sales and budgeting report (weekly, monthly and yearly), sell through report as well as promoter expenses report.