• Spearheaded digital marketing strategies to enhance brand visibility and drive user engagement, resulting in consistent growth in website traffic and conversions.• Managed all external communication and PR campaigns, aligning messaging with company objectives to build positive public perception.• Streamlined marketing operations and oversaw budget allocation, optimizing resource usage to improve ROI across multiple channels.• Led cross-functional teams to execute multi-channel marketing campaigns, including SEO, SEM, social media, and email marketing, contributing to significant year-over-year growth.

• Directed all content management and digital marketing efforts for the French-language site, boosting site traffic by implementing SEO best practices and optimized content creation.• Enhanced user experience through strategic UX/UI improvements, leading to increased user retention and engagement metrics.• Coordinated closely with the editorial and technical teams to ensure seamless content delivery and technical performance.• Developed and implemented data-driven SEO strategies, which resulted in measurable improvements in organic search rankings.

• Played a key role in brand development and digital marketing efforts, driving website traffic growth through effective marketing initiatives and on-page optimization.• Managed the company website as the webmaster, ensuring optimal functionality and regular updates to align with marketing goals.• Provided operational support in office administration, including managing budgets, overseeing vendor relationships, and improving office workflows for greater efficiency.

• While during post graduate studies• Developed strong communication and interpersonal skills while providing high-quality service in a fast-paced environment.• Managed multiple tasks and priorities, enhancing organizational and time-management abilities.Collaborated with a diverse team, strengthening teamwork and problem-solving skills.

• Provided excellent customer service, assisting clients with product selection in the bath and home department.• Developed in-depth product knowledge to effectively promote and sell bath accessories and home décor items.