1.Developed and executed integrated marketing campaigns across multiple channels.2.Conducted audience research and segmentation to optimize targeting and messaging strategies.3.Collaborated closely with creative teams to develop compelling campaign content and assets.4.Monitored campaign performance metrics and conducted data analysis to measure effectiveness and ROI.5.Implemented A/B testing and optimization strategies to improve campaign outcomes.

1.Implemented automated marketing workflows and segmentation strategies to enhance customer engagement and retention. 2.Utilized advanced analytics tools to track campaign performance, analyze results, and optimize strategies for continuous improvement. 3.Developed comprehensive campaign strategies aligned with business objectives, including sales targets and ROI goals.4. planning and excluding marketing campaigns across various channels like webpush, SMS, whatsapp, OBD and Email.

1.Identify and lead projects across various team and develop new metrics and driving to performance improvement.2.Leading a team of UTR associates by formulating the various operations plans and managing an end to end delivery operation.