Co-Founder
CurrentTL;DR Cofounded a bootstrapped SaaS company, built a profitable business and a tech & product team.Conversional provides SaaS marketing automation for specialty retailers. The proprietary technology enables to design custom frontend funnels, email retargeting and management of leads for small standalone and large franchise organizations. Detailed tracking and AB-testing capabilities provide continuous performance improvements. Conversional has built a data driven, analytical and remote-first culture.Highlights of Achievements:- Bootstrapped an SaaS product with an international development team located in 4 countries- Built widget product with REST API, customer back office, internal admin interface and in depth analytics application from ground up- Achieved significant adoption within the kitchen industry in DACH region- Created processes and developed culture to enable efficient remote work