As an Allied Representative with GBTA Austin, my primary focus revolves around bolstering the chapter's branding by spearheading website development, utilizing photography to enhance visual appeal, and implementing key marketing strategies as needed. Additionally, I am deeply committed to supporting new members in their growth within the GBTA organization, both locally and globally. I believe in fostering connections through active participation and leadership, aiming to enrich the overall GBTA experience for all members. It is an honor to serve through 2025.

As a passionate business development professional, I currently work in a hybrid role in Austin Texas for two full-service hotels, the Stephen F. Austin Royal Sonesta and Sonesta Bee Cave Hill Country, I am responsible for the Regional Account Director role within both hotels. This position involves supporting National Corporate, Local Coporate, Government, Consortia and Wholesale Segments while overseeing key relationships and business development for both hotels. Reporting directly to the Director of Sales and Marketing for both hotels. My team would describe me as highly self-driven business professional. I possess strong communication and customer-relations skills, and demonstrate solid business acumen. Leading with creativity and relationship building is my style.

Just James Creative is a digital marketing firm focused on purpose driven brands. We help organizations navigate social media, online branding, & digital marketing strategy. Our secret sauce is power behind our creative and it's ability to bring to life people or company brands in our changing world.