Managed retail partnerships to ensure ongoing growth and development of merchandising business for the National Basketball Association (NBA) in Korea.- Managed key accounts and was in charge of communication between NBA Asia, NY and the accounts- Supervised and managed partner's usage of NBA properties in products and marketing materials- Monitored and tracked NBA branded shops; sales, royalty, opening & closing, interior design and etc. - Made new licensing partnership- Conducted local competitor analysis and made recommendations as appropriate- Researched local retail and product trends- Supported other NBA businesses including marketing partnerships, events, media, and gaming