-Owner of the P&L of digital inssurance products: Soat, Auto, Travel & Life / US$ 30mm net premium yearly-Responsible on the digital channels end-to-end journey (call centers & internal salesforce)-Responsible on the embedded insurance channels (Intercorp group)-New products & revenue streams development

Advisor and consultant focused on brand, product, go-to-market, sales and growth strategies. Advising startups, e-commerce, consumer good goods, retail and B2B companies.

- Owner of the simplification of processes for +120k disbursements yearly.- Manager of the PMO & POs for delivering products & projects on a lean framework, evaluating impact and timing.- Head of channels, trying to disrupt the micro finance users and break the dependence between a branch and the customer.

-Owner of the P&L and growth strategy of the N°1 auto marketplace in Peru, managing to reach U$ 1.5.m sales on 2022 (x2.5 vs 2020), reaching break-even in the first 9 months of management.-Redefine the strategy to a product-led-growth model with a freemium product to drive the increase demand and supply of cars offered on the marketplace (x2 supply vs 2021).-Define and direct the marketing strategy, profitability, prices, products, expenses, and data analytics.-Leader of a team of 35: product, marketing, IT, finance, HR, data.

-Product Manager of Floor Plan (financing product for auto dealers): US$ 200mm balances, US$ 5.6mm NII.-Owner of the first completely online BNPL product launch on Peru with a UK Fintech (Divido), generating 1k disbursments monthly.-Developed the go-to-market strategy & BP for Surgir, a digital microfinance company which, as now, has US$ 50mm balances and has become the fastest growing MF company on Peru.-Developed the go-to-market strategy for Superdigital, group's payment wallet.-Owner of the M&A retail group processes and the purchase of Neoauto, complying with local and corporate regulations with the different support areas (Risks, Operations, IT, Legal, FCC).-Consultant for special projects on retail & corporate strategy.

-Project and strategy leader on a plan for placing loans in a simple way to customers through digital channels.-Redesign of the group's digital assets to be able to request financing and pay installments online.-Management of the digital marketing team responsible for SEO, SEM and online campaigns.-Closing of negotiation with the No. 1 auto marketplace in Peru to place vehicle loans.

-Responsible on adding value to the auto loans with new attributes and commercial alliances.-Development of the NPS measurement model together with the compensation plans for commercial executives.-Responsible for negotiations with brands, commercial proposals, profitability, and business development.

-Develop and implement the strategic plan for auto loans, which includes definition of KPIs, prices, profitability, commercial alliances, events (expomotor) and P&L of the product.-Development of auto loan and BNPL product.

-Leader of a team of commercial executives in the placement of consumer loans.-Training external and internal sales force with the bank's products, policies and procedures.-Implementation and go-live of a vehicle credit auction model.