Taisa Lira Email & Phone Number

State Of São Paulo, Brazil

São Paulo, Brasil

Brands: Ibis, Mercure, Invisalign, L'oreal, Cristina Pessoa, Clínica Seven, Darrow e Ducray, Quem Disse Berenice, Natura.Ad Agencies: Rosh, Tyaro, Lema, Ogilvy, W3haus, Ana Couto.

São Paulo, Brasil

• Developing advertising and institutional graphic materials and layouts (Key visual, campaign concepts, catalogs). Design and execute social media materials (grid, posts, cards, stories, reels, tiktok) ensuring alignment to branding experience with the consumer under the annual commercial calendar. • Supervising a team of four art directors, in the day-to-day operational tasks of the brand.

São Paulo, Brasil

• For Eudora, beauty brand of Boticário Group, creating relevant, original, high-quality content for hair and perfume sector.• Developing advertising and institutional graphic materials and layouts (Key visual, campaign concepts, audiovisual proposals, OOH). Design and execute social media materials (grid, posts, cards, stories, reels, tiktok) ensuring alignment to branding experience with the consumer under the annual commercial calendar. • Experience on shooting productions, coordinating the productivity on set and the different professionals to get the results planned by the Art Direction, communication strategy and commercial strategy. Think about the viability (budget, time, impact) of the creative idea.

São Paulo, Brasil

• Developing advertising and institutional graphic materials and layouts (Key visual, campaign concepts, audiovisual proposals, OOH). Design and execute social media materials (grid, posts, cards, stories, reels, tiktok) ensuring alignment to branding experience with the consumer under the annual commercial calendar. • Experience on shooting productions, coordinating the productivity of the set and the different professionals to get the results planned by the Art Direction, communication strategy and commercial strategy. • Think about the viability (budget, time, impact) of the creative idea. Build the timeline of how the idea will happen, distributes by execution capacity and consumer response. • Building process maps, organizing and managing tasks. Integrating for better team and group productivity. (Chilli Beans, Ótica Chilli Beans and franchisees) • Management of a team of seven employees (1 designers, 1 motion, 2 copywriter, 1 community manager and 2 interns) and the daily approval of all layouts. Support and encourage junior team brainstorms, so that new ideas always reach the client according to their tactical schedule. • Creating relevant, original, high-quality content. Responsible for bringing ideas, dialogues and insights from trends, behaviors, social networks and cross-reference with the database of other areas (social media, marketing and trade marketing) to reach the best communication strategy.

São Paulo E Região, Brasil

• Design and execute social media materials (grid, posts, cards, stories, reels, tiktok) ensuring alignment to branding experience with the consumer under the annual commercial calendar. Define strategy with the Social Media team, to be worked according to the month of the client.• Select the creative professionals (makeup, styling, photographer, videomaker) and direct on set following the approved project. • Management of a team of five employees (4 designers and 1 copywriter) and the daily approval of all media and social networks layouts. Support and encourage junior team brainstorms, so that new ideas always reach the client according to their tactical schedule. • Responsible for executing and adapt macro campaigns to the digital atmosphere. Follow the interaction on social networks, to always adapt and remodelling assets according to the public activity.

São Paulo E Região, Brasil

Visual identity, branding, ebooks, presentations, layouts, presskits, videos and development of digital content.

São Paulo Area, Brazil

All online creatives: social media, website banners, landing pages, newsletter. Following the marketing campaigns calendar with insights of creative ideas attached do the Digital environment.

São Paulo, Brazil

All online creative layouts (social media, landing pages, website banners, newsletter) and offline (lookbooks, editorial spreads, magazine layouts, technical visual merchandising books, displays, stickers, banners and all kinds of printable material)

São Paulo Area, Brazil

All offline creatives layouts (lookbooks, editorial spreads, magazine layouts, technical visual merchandising books, displays, stickers, banners and all kinds of printable material). Including de development of the visual merchanding guide in all stores, optimising the product presentation, provision of sectors and internal circulation to conduct the purchase.

Creative layouts (social media, newsletter) and offline (lookbooks, editorial spreads, magazine layouts, stickers, banners and all kinds of printable material). Responsible for the concept, production and retouch of each photoshoot.

Banners, newsletters, folders and layout of websites.

Banners, newsletters, folders and layout of websites.

Bachelor'S Degree, Commercial And Advertising Art

Curso Livre, Visual Merchandising

Curso De Extensão Em Visual Merchandising, Visual Merchandising

Bachelor Of Technology (B.Tech.), Design And Applied Arts