Strategic Leadership: Oversee the development and execution of digital marketing and performance strategies for global clients. Drive the company's growth through innovative solutions, market expansion, and partnership development. Operational Management: Lead and manage cross-functional teams across multiple regions to deliver high-impact digital marketing campaigns. Oversee the implementation of advanced SaaS solutions, ensuring seamless integration and operational efficiency. Monitor and optimize business processes to enhance productivity and service delivery.Stakeholder Engagement: Establish and maintain strategic partnerships with major platforms Google, Facebook, LinkedIn, TikTok and Spotify to enhance marketing effectiveness and access to advanced resources.Financial Oversight: Oversee global financial performance, including budget management, revenue forecasting, and profitability analysis. Implement cost-effective strategies to maximize ROI and drive sustainable growth across all regions.Talent Development: Mentor and develop senior leadership teams, fostering a culture of innovation, collaboration, and continuous improvement. Lead global recruitment efforts to attract and retain top talent in digital marketing and technology sectors.ROI and Compliance: Manage and allocate the global digital marketing budget, optimizing resource use and achieving target ROI across various regions. Ensure compliance with global digital marketing standards and data privacy regulations, maintaining brand integrity across all digital channels.Sales Oversight: Oversee market expansion efforts, ensuring consistent brand positioning and messaging across international markets while tailoring strategies to local needs. Collaborate cross-functionally with sales, product, and creative teams to align marketing strategies with business goals and ensure the successful launch of products.

Manage all kind of digital activities for Concord Real Estate Ltd, Fantasy Kingdom Complex, Foy's Lake Amusement World, Resort Atlantis & Foy's Lake Resort. And here is a list of my most responsibilities:Devising strategies to drive online traffic to the company website.Tracking conversion rates and making improvements to the website.Developing and managing digital marketing campaignsUtilising a range of techniques including paid search, SEO and PPC.Overseeing the social media strategy for the company.Managing online brand and product campaigns to raise brand awareness.Managing the redesign of the company website.Improving the usability, design, content and conversion of the company websiteResponsibility for planning and budgetary control of all digital marketingEvaluating customer research, market conditions and competitor data.Review new technologies and keep the company at the forefront of developments in digital marketing.​

Design, build and maintain our social media presence. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs). Identify trends and insights, and optimize spend and performance based on the insightsUtilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Instrument conversion points and optimize user funnels. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Lead the execution of brand digital campaigns, strategies and advertising programs. Create and implement paid search display and remarketing campaigns for customers. Work with marketing team to plan and deploy digital media projects. Optimize campaigns to improve conversions, cost per impressions and cost per click. Ensure that digital campaigns meet budgets and ROI goals.Achievement-Identified the value of most important metrics. Achieved like transactions, leads, new customers, etc through Digital Marketing Tools.

Assist in the formulation of strategies to build a lasting digital connection with consumers. Measure performance of digital marketing efforts using a variety of Web analytics tools. Acquire insight into online marketing trends and keep strategies up-to-date. Monitor competitor social media, websites and email newsletters and keep on file best practiceAchievement-Achieve 1200% sales target in rural areas of Bangladesh through Facebook & Google AdWords. Applied AIDA model to achieve the result.

Work with Social Media/ Webmaster tools to collect, analyze and execute metrics to evaluate and improve project success.