Tal Riven Email & Phone Number

Be’Er Ya‘Aqov, Central, Israel

Tel Aviv Area, Israel

Israel

Was responsible for content creation, project management, marketing strategy, and increasing brand awareness, with a focus on customer engagement and quality lead generation activities. Implemented and managed multiple marketing cross-team projects & activities related to the corporate Website, PPC campaigns and email campaigns. Created and managde content development for press releases, case studies, brochures, whitepapers, on-line banners and additional paid advertising campaigns. Engaged in the extensive use of A/B testing, KPIs, and Analytics in evaluating and optimizing Marketing activities.

Israel

Was responsible for the Marketing plan for the web / Mobile and IVR product called Loveme.co.il - the Israeli leading dating site.• Google Adwords, Google Analytics, SEO, social media, affiliates programs.• Creates and manages email campaigns, including writing, optimizing and utilizing advanced tools in the field.• Preparing the quarterly and annual strategic plans and budget management.• Managing business partnerships, conducting negotiations and finalizing contracts.• Managing customer service.• Writing marketing and copy-write content, including all television and radio commercials, website content, banners, landing pages, etc• Initiating, characterizing and managing Radio "Loveme", a first-of-its-kind program that is broadcasting live on "102FM" radio channel and on mobile devices.• Leading numerous features within the IVR and Web worlds with proven improvement within the business results.

Tel Aviv

Writing marketing collateral, planning marketing campaigns, producing promotion materials, producing a newsletter, creating business co operations, managing public relations, attending professional exhibitions and conventions, handling the direct contacts with advertising agencies, designers, software houses, media services, SEO.