Tala Jaara Email & Phone Number

Riyadh, Saudi Arabia

• Developing creative solutions for clients in order to effectively convey campaign objectives to a varied set of audience segments• Personally pitching and presenting strategy work to governmental and private sector clients• Researching and digging for human insights to inform customised campaign messaging and creative directions• Leading brainstorming sessions with the creative team to come up with pragmatic creative solutions• Writing and refining English content… Show more • Developing creative solutions for clients in order to effectively convey campaign objectives to a varied set of audience segments• Personally pitching and presenting strategy work to governmental and private sector clients• Researching and digging for human insights to inform customised campaign messaging and creative directions• Leading brainstorming sessions with the creative team to come up with pragmatic creative solutions• Writing and refining English content (copywriting, translation, transcreation, and proofreading) Show less

Riyadh, Saudi Arabia

• Introduced a creative strategy offering within the company (brand identity, stakeholder engagement plan, and activation)• Created and implemented creative strategies for ventures, such as logistix and FikraHub• Designed the brand identity for ventures, including dbra and Smartbox• Designed and launched comprehensive social media strategies for various ventures• Played a pivotal role in the conceptualisation and design of a critical business case

Riyadh, Saudi Arabia

• Drafted and reviewed Memorandums of Understanding (MOUs) and Non-Disclosure Agreements (NDAs)• Developed an internal partnership framework designed to streamline the identification, activation, and management of key partners• Fostered and maintained relationships with key stakeholders in strategic partnerships• Conducted comprehensive ecosystem mapping across the Saudi market and Infinite pl partnerships to identify strategic opportunities and optimise the partnership network•… Show more • Drafted and reviewed Memorandums of Understanding (MOUs) and Non-Disclosure Agreements (NDAs)• Developed an internal partnership framework designed to streamline the identification, activation, and management of key partners• Fostered and maintained relationships with key stakeholders in strategic partnerships• Conducted comprehensive ecosystem mapping across the Saudi market and Infinite pl partnerships to identify strategic opportunities and optimise the partnership network• Prepared and presented executive decks Show less

Amman, Jordan (Riyadh-Based)

• Designed and executed internal marketing campaigns, initiatives, and targeted training programs for the Financial Accounting Advisory Services (FAAS) and Climate Change and Sustainability Services (CCaSS) teams• Directed internal and external communication efforts, ensuring consistent and impactful messaging aligned with EY's strategic objectives and brand values• Partnered with the design and video production teams to create visually compelling content and marketing materials•… Show more • Designed and executed internal marketing campaigns, initiatives, and targeted training programs for the Financial Accounting Advisory Services (FAAS) and Climate Change and Sustainability Services (CCaSS) teams• Directed internal and external communication efforts, ensuring consistent and impactful messaging aligned with EY's strategic objectives and brand values• Partnered with the design and video production teams to create visually compelling content and marketing materials• Innovated the monthly newsletter format, transforming it into a dynamic internal magazine that featured in-depth employee spotlights and valuable industry insights• Performed bilingual translations for communication materials and proposals, seamlessly transitioning between English and Arabic to ensure linguistic accuracy and cultural relevance• Played a pivotal role in the preparation of a detailed commercial and technical proposal for a major governmental entity in the KSA• Developed and refined Go-to-Market decks, customising content to address the unique needs and challenges of various client industries Show less

Amman, Jordan

• Edited and crafted copy for an energy drink client• Coded content using HTML• Translated content from Arabic to English, and vice versa

Madrid, Community Of Madrid, Spain

• Coordinated meetings with the Marketing team and collaborated on the strategic planning and execution of marketing initiatives• Provided recommendations for the rebranding strategy of IE University and its various schools, for a cohesive brand identity across all touchpoints• Developed engaging promotional content for high-profile events, including the IE Tower inauguration• Contributed to content creation via copywriting, transcribing, and script-writing for branded content videos

Bachelor'S Degree, Communication And Digital Media, 8.9/10

Activities and Societies: Lifestyle Editor & Senior Opinion Writer at The Stork | Communications Director at IE Student Government |.

International Baccalaureate, 40/45

Activities and Societies: Writer in the School Newsletter | Debate Club Co-Chair | School Choir