• Rolled-out a 35-store SAR 140 million business plan as Mothercare's KSA Central Province operations manager (2002-2019)• Led across budgets, accounts, product development, promotions, inventory analysis, P&L, stock Loss/cost control & Health Safety• Won a reputation as an adaptable & influential leader with financial expertise, organisational prowess & an eye for detail• Forged relations with customers, teams & stakeholders at all levels; building trust & achieving service excellence• Identify/capitalised on opportunities to streamline processes & drive efficiencies; saving costs & boosting profits by 9.5%+• Recruited/trained new managers in line with government targets; championing best practices & improving productivity• Promoted operational flexibility; improving product innovation in response to cultural and market demands/trends• Proved versatile across resource management, target setting, store space optimisation, events/Promotions sales & pricing• Managed/coached large sales teams; inspiring staff to regularly surpass goals, achieve KPIs and maximise profits• Developed/implemented innovative brand training programmes; upskilling staff and improving sales performance• Deputised for a senior manager during absence; leading the entire KSA-wide operation from the front & by example• Selected new store locations and supported brand launches; increasing market share & winning competitive edge• Met or surpassed all operations and sales targets, regardless of pressure and across diverse business contexts• Oversaw merchandising & liaised with store managers; optimising shop floor layout/visual merchandising displays & improving the customer experience• Instrumental in achieving a store profit of SAR 280k in only one day during a key promotional event; exceeding expectations• Controlled wage payments, store expenditure and created detailed spreadsheets/reports 100% to remit & deadline• Consistently ensured adherence to company policies/procedures.