Tali Elitzur Email & Phone Number

Jerusalem District, Israel

Leading marketing, digital processes, activities and serving as part of the Marketing Division's senior management team, responsible for meeting revenue and profitability goals.Managed both the private and business sectors - recruiting new customers, retaining existing customers, segments, and complimentary services and products.Reporting to company's VP, initiating and leading growth and streamlining processes for various departments.Devising company's strategy aimed at strengthening products' position and perception. Planning new market penetration strategies in different market sectors. Managing numerous internal interfaces and working with diverse suppliers including technology companies, advertising agencies, etc.Re-branding the company's products, building advertising campaigns, launching new products and services, managing large-scale projects and pricing strategy.Mapping customer's journey using the Marketing Cloud system and creating a new customer experience

Tel Aviv

Managed and led large-scale digital marketing and advertising campaigns for both B2C and B2B.Devised marketing strategy for company’s services: market and competitors' analysis.Set annual work plans and oversaw their execution: managed annual budget and objectives.Managed marketing and sales activities on social media: set up and managed our own YouTube channel, created marketing contents and promotional videos.Managed the brand through a variety of platforms: the B144 website for desktop and mobile, creating regular new content, launched the b144biz website.Responsible for over media publication, including ATL & BTL, advertising and promotion, company image, branding and positioning.

Product Marketing Manager :Developed and launched complementary internet products and services both for the private sector and for the business sector (SOHO & SMB)Sales Centers Manager :Led the establishment of a telemarketing center: recruited representatives and managers, oversaw staff's training and professional development, monitored performance

Bachelor Of Science (B.Sc), Computer Software Engineering

Bachelor Of Technology (B.Tech.), Computer Software Engineering, Diploma Of Excellence