A motivated first-year MBA student specializing in Marketing, with a strong foundation in Digital Marketing and Project Management, and a passion for Advertising and Brand Management. Leveraging my Communications background and marketing expertise, I am eager to secure an entry-level position, internship, or fellowship where I can contribute to brand-building efforts and gain hands-on experience in strategic and creative initiatives.
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Marketing SpecialistHbcu HireCatonsville, Md, Us -
Wenations Glow Co-HortWomen Empowering Nations Sep 2024 - Nov 2024United States -
Women'S And Men'S ShoesNordstrom Dec 2021 - Aug 2024- Leveraged marketing experience to enhance customer experience, resulting in a 20% sales growth over 4 months.- Facilitated qualitative research to understand client needs, driving insights-driven strategies for improved customer satisfaction.- Implemented new customer service best practices, leading to increased customer retention.- Trained and mentored 2 employees, both of whom are now ranked among the top 10 sellers. -
Service ExperinceNordstrom Dec 2020 - Dec 2021 -
Disney On The Yard Hbcu Cohort Intern : MerchandisingWalt Disney World May 2023 - Aug 2023Orlando, Florida, United States- Engaged in sessions with Disney executives, gaining valuable insights into corporate strategies and business operations.- Collaborated with Disney theme park associates to enhance customer engagement, driving improved guest experiences- Worked alongside associates to develop initiatives aimed at boosting sales within the theme park environment. -
Tech ChairZeta Omega Chapter Of Delta Sigma Theta Sorority, Inc. Aug 2022 - May 2023Lincoln University, Pennsylvania, United States- Managed and maintained the chapter's website and social media platforms.- Looked over social media to ensure consistent branding and timely updates.- Created flyers for events, holidays, and celebrations.- Developed and implemented technology initiatives to enhance chapter operations and communication.- Provided technical support for virtual and in-person events, ensuring seamless execution.- Assisted in the setup and management of virtual meetings and webinars via Zoom or other conferencing tools.
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Student Government Association Vice President Of External AffairsLincoln University May 2022 - Apr 2023Lincoln University, Pennsylvania, United States- Organized major university events, including Homecoming and Spring Fling, generating over $70,000 in profits with a budget of $35,000. - Sold out 5+ events within two days through effective marketing strategies. - Grew Instagram insights by 10% through promotional materials.- Oversaw media teams and manage social media accounts, driving engagement across Instagram, Twitter, and GroupMe platforms. -
Student Government Association Chief Of StaffLincoln University May 2021 - May 2022Lincoln University, Pennsylvania, United States- Boosted social media engagement by 40%, led advertising strategies, and grew Instagram pages by 100+ followers per class board.- Increased interest in executive assistant roles with 40+ new applicants—the first surge in two year. -Secured a two-year sponsorship partnership with Tones of Melanin for Lincoln University SGA at the CIAA Tournament -
Ad-Magic InternWieden + Kennedy Jan 2022 - Apr 2022Remote- Contributed to advertising strategy and project documentation for major brands, including NIKE and McDonald’s.- Developed a campaign for NIKE ACG, earning second place in a competitive presentation.- Participated in weekly panels to analyze advertising trends and inform strategy for high-profile clients. -
Writing InternHer Campus Media Mar 2020 - Dec 2021Baltimore, Maryland, United States
Taliah Matthews Education Details
Frequently Asked Questions about Taliah Matthews
What company does Taliah Matthews work for?
Taliah Matthews works for Hbcu Hire
What is Taliah Matthews's role at the current company?
Taliah Matthews's current role is Marketing Specialist.
What schools did Taliah Matthews attend?
Taliah Matthews attended Morgan State University - Graves School Of Business & Management, Lincoln University.
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