Natalie Folsom Email & Phone Number

San Diego, Ca, Us

San Diego, California, United States

-Directly reports to the Vice President of Membership Recruitment, providing essential support and collaboration within the Membership Recruitment Department.-Actively contribute to the development and execution of strategic marketing plans aligned with identified target markets.-Successfully welcomed 117 new members in Alpha Phi for Fall 2024 Formal Recruitment

San Diego, California, United States

-Achieved a 47% increase in Instagram followers since the start of the position.-Implemented ideas for the social media platforms such as Instagram, TikTok, and Facebook, and reflected social priorities by posting awareness and reach.-Cultivated brand deals and collaborations with companies and the chapter.

San Diego, California, United States

-Execute campus-wide marketing initiatives, including merchandise seeding to organizations and classrooms, to increase brand visibility and engagement.-Curate and manage Instagram and TikTok content to drive social media engagement and brand recognition.-Lead marketing campaigns to boost TinderU user growth, resulting in increased app usage among the college demographic.-Conduct surveys and user feedback initiatives to enhance Tinder's brand presence and align marketing efforts with student needs.-Organize and execute key events such as "Ticked by Tinder," a tailgate, and the "Swipe Off" promotion, enhancing brand interaction and user participation.-Coordinate the e.l.f. and Tinder collaboration, executing surprise activations and giveaways to boost excitement and student engagement on campus.

San Diego, California, United States

- Proactively engages in fostering a network of over 500 like-minded women, driving conversations around career advancement, leadership, and representation in business.-Participates in high-impact workshops focused on critical career development skills such as: -Linkedin Optimization: Enhanced online presence and professional networking strategies, resulting in a 25% increase in meaningful connections. -Resume Development: Refined resume techniques to strategically highlight experiences and achievements, improving job application effectiveness. -Financial Literacy: Deepened understanding of financial management, budgeting, and investment strategies, applying this knowledge to personal and professional finance decision-making.

-Managed the creation of marketing collateral, including social media content and promotional materials.-Oversaw and assisted all aspects of marketing for the largest organization on campus (900+ members). -Internal campus relations, public relations, social media, and photography.-Developed a social media marketing plan to recruit new members, raise awareness about important topics, and advertise events-Organized and decorated a marketing team valentines social for 20 people-Designed and distributed Spring 2024 merch drop with 200+ purchases-Conducted Interviews for the Spring 2024 marketing interns

San Diego, California, United States

-Led volunteer recruitment, communication, and onsite coordination, coordinating an efficient process for effective volunteer management for approximately 50 volunteers.-Organize venues, vendors, exhibitors, and sponsors, making sure everything ran smoothly and everyone stayed informed about events.-Managed onsite event operations such as vendor and volunteer check-in, as well as layout planning for Best of North County and Best of San Diego both attracting over 1,000 attendees.-Conducted Market Research for magazine issues and events.-Created social media graphics for marketing purposes as well as event signage through Canva.

San Diego, California, United States

-Implemented innovative marketing strategies tailored to the campus environment, resulting in measurable growth in sales within the school community.-Developed engaging story graphics, pictures, and videos to elevate brand presence on various platforms, effectively conveying the company's message to the target audience.-Actively communicated with approximately 30 organizations on campus to increase and maintain sales clients within San Diego State-Conducted cold calls and in-person meetings with potential clients on campus -Participated in meetings to develop sales strategies and design concepts for merchandise.

San Diego, California, United States

San Clemente, California, United States

-Led training for new employees to engage with customer service through member check-in, answering inquiries on the phone, and proficiently cleaning the areas.-Cultivated ideas for merchandise and social media.-Fostered a higher standard of cleanliness, organization, and leadership.

-Strengthened bonds between the members -Hosted ice-breakers, organized events, and lead activities. -Emphasized the significance of developing a community in order to proactively help those in need

San Clemente, California, United States

-Delivered food to the specific table numbers-Memorized the system of numbers for the tables and ticket orders. -Worked well with others organizing the food treys and tickets-Ensured upholding health standards, especially during the pandemic.

Minor, Interdisciplinary Studies

Bachelor'S Degree, Communication, General

Activities and Societies: Alpha Phi, Weber Honors College, Women in Business, Letters of Love SDSU -Honors College Student -Alpha Phi.

High School Diploma

Activities and Societies: -Link Crew Leader & Events Committee Member -Club UNICEF -Triton Times Newspaper Writer and Editor -San Clemente.