Tamara Heller Email and Phone Number
Crafting stories is what drives me. Whether it's a brand manifest, a campaign narrative, a keynote on stage or a personal poem; finding the right words helps me and my clients to create clarity, distinctiveness or just aesthetics. And great stories deserve to be read. To do so I ensure they're delivered to the right people at the right platforms and at the right time. Some words people use to describe me: Mom. Daughter. Friend. (those three are my favourites), but also: Energizer. Concepter. (Brand) Challenger. T-Shaped. Realistic Dreamer. People Person. Iโve been working in the (digital) marketing field since 2011. Iโve had the pleasure to be working on fantastic campaigns, digital / content strategies, data-driven creative projects, new business propositions and innovations - on both agency side as for brands... I love both. I get a lot of energy from bringing teams together and getting the most output from all those creative minds to drive better business (whether that means impact in the broadest sense of the word, sales, brand awareness or cost reduction).Some of the brands I worked on/for: Philips, Arla Foods, McDonalds, Pandora, Bavaria (Swinkels Family Brewers), Haribo, Perfetti van Melle, L'Orรฉal, Louwman & Parqui (Toyota & Lexus), Auping, BAYER, LOAVIES. Some of the agencies I collaborate with: Fightclub, Somention, Monkeys & Bananas, Nul tot Honderd, Das Fundament.
Ppg
View- Website:
- pro-pac.com.au
- Employees:
- 232
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Freelance Creative StrategistTamara Heller Feb 2017 - PresentBreda En Omgeving, NederlandSr. Creative strategist. Available for marketing & brand strategy, digital / content strategy, campaign strategy, brand & marketing management workshops or other creative marketing projects that require a positive - yet always critical - mindset, keeping organization, people and environment in mind. Feel free to reach out! โ๏ธ๐ถโโ๏ธ๐ณ Worked on projects and strategies for: Snap Inc., Bavaria, Philips, Arla Foods, Toyota, Loavies, Bayer, Samsung, Sunweb
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Brand & Marketing Manager Histor (Interim)Ppg Jul 2024 - PresentAmsterdam, North Holland, Netherlands -
Strategy Director (Interim)Somention Jun 2020 - Jul 2024Rotterdam, South Holland, NetherlandsGuiding, coaching and educating the strategists, content managers and creative teams. Leading the development of social brand strategies, creative campaign ideas and pitches. Campaigns and strategies for: Lamb Weston, Sunweb, Eliza was Here, Bayer -
Digital Marketing Manager A.I.Royal Swinkels Family Brewers Nov 2023 - Apr 2024Lieshout, North Brabant, NetherlandsLeading & coaching the in-house agency responsible for all digital marketing strategies & activities for Bavaria, Cornet, 8.6, Rodenbach, Uiltje and La Trappe. Especially guiding and coaching the team of 6 specialists (social & content, advertising, CRM, website, community,) gave me loads of energy! Did a lot of presenting for the global marketing team (approx. 45 international marketeers for all brands) and worked on a strategic Influencer Playbook) -
Brand- & Content StrategistThe Ketchup Club Oct 2023 - Jan 2024Breda, North Brabant, NetherlandsCreative strategy support for the founders & marketing team of The Ketchup Club to improve content on social media and other platforms. -
Strateeg (Freelance)Fightclub Jun 2022 - May 2023Breda, North Brabant, NetherlandsDevelopment of social media / brand strategies and pitches. Guiding client workshops & coaching the social media team. Projects: Guylian, Abbott -
Brand & Marketing StrategistCyclovriend Nov 2021 - Jan 2023Amersfoort, Utrecht, NetherlandsBrand Strategy, Positioning and Creative Marketing for JUIZZ (e-bikes) and CycloVriend (the overarching brand and organization for the labels: Fietsvoordeelshop, JUIZZ, Mo-tech, BikeFriend, CycleShare). Developed strategic brand direction, mission statements, values and manifests as well as creative copy for website and brand video. Also helped launching the CycloVriend label & created an EVP (Employer Value Propisition) and Employer Branding plan for the group.We believe cycling is the way forward!http://www.cyclovriend.nl/ -
Strateeg (Interim)Monkeys & Bananas Jan 2022 - Oct 2022Breda, North Brabant, NetherlandsDevelopment of social brand strategies, creative campaigns and pitches. Strategic team training & coaching Campaigns and strategies for: KwikFit, Check, VDT -
Creative StrategistSnap Inc. May 2021 - Nov 2021Amsterdam, North Holland, NetherlandsResponsible for the creative strategy of Augmented Reality concepts & campaigns for A-Brands (Samsung, McDonalds, Pandora, Coca Cola, Pernod Ricard) on Snapchat. Responsible for the Netherlands & Nordics region. -
Strategy ConsultantLoavies ยฎ Official Nov 2020 - Apr 2021Zwolle, Overijssel, NederlandLeading the development of the Brand Mission & Strategy, OKR set-up (guiding the leadership team and the rest of the organization through workshops) and guiding the marketeers on Marketing & Channel Strategy -
Digital Marketing Specialist - InterimArla Foods Jun 2020 - Mar 2021Coaching the Digital Marketing Manager on strategy, data usage and implementation & developing the Arla (Digital) Content Strategy for the Netherlands. -
Strategy & Innovation Manager // Marketing ManagerYour Social, A Merkle Company Feb 2018 - Aug 2019Breda En Omgeving, NederlandResponsible for developing digital strategy, new business propositions, marketing strategy & vision and digital innovations. -
Social Media Manager A.I.Philips Benelux Sep 2017 - Dec 2017Eindhoven En Omgeving, NederlandResponsible for social strategy & management of stories and content. Focus on Healthcare, B2B. Next to the daily social activities, I'm working on several projects such as Brand Campaigns (www.philips.nl/Healthcare), executive profiling on LinkedIn and a customer centric content strategy. Working closely together with Brand, Communication & Digital team to make sure the ecosystem we built works perfect on all platforms and ultimately supports objectives. -
Global Social & Campaign Manager A.I.Bavaria Mar 2017 - Aug 2017LieshoutResponsible for the online presence of several beer brands (Bavaria, Swinckels', 8.6). Main activities: developing and guarding the global social strategy & leading content and campaign creation. Some of the other projects I worked on: - communication & activation plan for the first alcoholic beer-ice (Bavaria Radler Ice Lemon 2.0): scrum project- global social maturity plan -
Social Media ConsultantYour Social Jul 2012 - Feb 2017Breda Area, NetherlandsAs a Social Media Consultant I'm always looking for challenges for clients; my goal is to always figure out how brands can grow on social media by being both strategic and creative. I find it interesting to discover what's under the radar by using social listening and performance tools and enjoy working out strategies using these interesting insights. I translate insights to strategy and make sure that content, campaigns and community management fit in with the overall strategy. The circle is complete once brand, product and campaign stories are combined with audience stories and the needs of social personas. That way you tell a unique brand story that is relevant to the audience.Several clients I work(ed) with: L'Orรฉal, Bavaria, Louwman & Parqui, Daman Health Insurances (UAE), Omoda, KLM Middle East, Perfetti van Melle (Mentos & Chupa Chups), Vodafone, Interpolis, de Efteling, Roompot Vakanties. -
Marketing EmployeeArgenta Bank En Verzekeringen Sep 2011 - Feb 2012Antwerp Area, BelgiumTwo main projects:Schoolcompetition: 'De Beste Belegger' - a competition between schools in Belgium where students find out how to invest and learn about other financial subjects. Social Media Strategy: I wrote an advice report on how Argenta could implement social media in their marketingplan. -
Communication- & InformationsciencesUniversiteit Utrecht Sep 2008 - Nov 2011Utrecht Area, Netherlands -
National Board (Pr & Media)Nacht Van De Fooi Oct 2010 - Oct 2011Utrecht Area, Netherlands'De Nacht van de Fooi' is an event where, during one day and night, bars, clubs and restaurants donate their tips to several developmentprojects. At May 28th 2011 the 7th edition of 'Nacht van de Fooi' was held. Several activities were organized in Groningen, Amsterdam, Utrecht, Rotterdam, Delft, Enschede en Maastricht, such as performing bands, workshops, etc. The total amount of 61.143 was donated to 5 selected small-scale and sustainable projects in Peru, Mali, Indonesia, Kenia and Ethiopia. This year, we decided to focus on educational projects.
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Campagne For The Nationale HuisdierenverzekeringZorg Voor Je Dier Feb 2011 - Apr 2011For a course of my Bachelor (Practicum New Media) I launched an original campagne for the Nationale Huisdierenverzekering. We (me and 3 other students) formulated a crossmedial concept where we described how to develop and implement their website, a game, advertising posters and social media channels.
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Internship: Usability ResearchDcv Results B.V. 2010 - 2011An investigation of how usable and user-friendly the website and the accompanied applications of www.juristenbank.nl are. After my examinations I wrote a report with recommendations of how DCV Results could perform better on usability.
Tamara Heller Education Details
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Communication, Journalism, New Media -
Mencia De Mendoza
Frequently Asked Questions about Tamara Heller
What company does Tamara Heller work for?
Tamara Heller works for Ppg
What is Tamara Heller's role at the current company?
Tamara Heller's current role is Freelance Sr. Creative Strategist ๐โจโ๐ผ | Merk, Content & Campagne Strategie | Presenteren, Trainen & Coachen ๐ฉ๐ผโ๐ป๐๏ธ๐ฎ.
What schools did Tamara Heller attend?
Tamara Heller attended Utrecht University, Mencia De Mendoza.
Who are Tamara Heller's colleagues?
Tamara Heller's colleagues are Sandra Meier, Martin De Wit, Piotrek P, Jaime Taft, Fabiana Silva, Donovan Bezuidenhout, Martijn Bokelaar.
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