Tamara Alesi

Tamara Alesi Email and Phone Number

CEO @ Mediaplus Group | Growth Advisor | Strategic Thought leader | Mentor @ Mediaplus Group
Tamara Alesi's Location
New York, New York, United States, United States
About Tamara Alesi

Tamara Alesi is the CEO of Mediaplus North America, the largest independent and partner-managed media agency in Europe, with a presence in 20 countries and 35 offices. With over 20 years of experience in media and marketing, she is a Media Maven and a marketing expert, who creates effective and innovative solutions for brand partners across various industries and platforms.Tam leads the agency's vision, strategy, and operations, championing its growth, culture, and performance. She has successfully led award-winning campaigns for clients such as Apple, L'Oréal, and De'Longhi, leveraging her expertise in data, technology, and creativity. She is also a passionate advocate for diversity and inclusion, community involvement, and talent empowerment. She is a member of Chief, a private network for senior women leaders, a board member of the TD Foundation, a volunteer organization that helps children of wounded warriors and fallen heroes, and a corporate honoree of the NY Pops. Tamara's mission is to create the media agency everyone loves to work with – talent, brand partners, publishers – everyone.

Tamara Alesi's Current Company Details
Mediaplus Group

Mediaplus Group

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CEO @ Mediaplus Group | Growth Advisor | Strategic Thought leader | Mentor
Tamara Alesi Work Experience Details
  • Mediaplus Group
    Chief Executive Officer
    Mediaplus Group Nov 2021 - Present
    Munich, Bavaria, De
    As Chief Executive Officer of the award-winning, Mediaplus North America, Tam oversees the agency providing thought leadership, strategic guidance, and a platform for dynamic, award-winning work. She champions the company’s vision as it evolves to employees, clients, prospects, and the industry at large.
  • Chief
    Chief Member
    Chief Jun 2021 - Present
    New York, Ny, Us
    Chief is a private network built to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for senior women leaders to strengthen their leadership journey, cross-pollinate ideas across industries, and effect change from the top-down.
  • Td Foundation
    Board Member
    Td Foundation Nov 2016 - Present
    Garden City, New York, Us
    TD Foundation is a 100% volunteer organization that provides aid to children of wounded warriors and fallen heroes. We help American Veterans’ families in crisis. This is a grassroots organization. All participants in this fund are volunteers, 100% of donated funds will go to those children and families in need.To date we have shipped $140,000+ of school supplies, $50,000+ of medical supplies, $20,000+ in vitamins, hundreds of boxes of donated clothes and toys, and funded more than 30 life surgeries including severe burns, orthopedic reconstructions, and heart repairs.WHAT WE BELIEVE:The organization is non-political. Regardless of how people feel about the war, one thing is true for all of us – we do not want to see innocent children suffer. The truly tragic thing about the current situation is that the most innocent and needy are suffering. With the mass exodus of the middle class in 2002-2006, there are precious few social institutions and places for these destitute families to seek medical care and obtain life’s basic necessities like clothes and vitamins or a simple notebook and pencil for school.TDF provides an extremely valuable opportunity for all of us to make a true difference – a direct, specific, and tangible difference – in the lives of young children effected by war.
  • Yougov
    Sector Head Of Agencies & Media, Americas
    Yougov Aug 2020 - Nov 2021
    London, Gb
    Charged with taking YouGov's global media business through the next stage of growth, leveraging the world’s biggest panel of consumers to deliver insight for businesses on the hunt for competitive advantages.
  • Fluent, Inc
    Chief Growth Officer
    Fluent, Inc May 2019 - Apr 2020
    New York, Ny, Us
    Accountable for business innovation and operational excellence across people, product and marketing. Led B2C & B2B marketing efforts inclusive of acquisition & retention. Elevated the company’s focus of diversification and customer centricity. Charged with uncovering new ways to advance Fluent’s differentiated position as a data-first performance engine focused on real-world outcomes.
  • Fluent, Inc
    Svp, Head Of Media Strategy
    Fluent, Inc Feb 2019 - Apr 2019
    New York, Ny, Us
  • Birchbox
    Vp, Head Of Marketing & Media
    Birchbox Mar 2018 - Feb 2019
    New York, New York, Us
    Responsible for overall strategy, execution, optimization & measurement of all marketing & media. In-House'd media operations, driving operational efficiencies & excellence as well as improved performance and opportunity. Reconfigured customer segmentation and profiling to improve efficiency and increase quality of customers to deliver/beat monthly plan (spend, CPA, ROAS, CAC). Built engaging lifecycle campaigns that drove high-value customer behaviors, reduced churn and increased customer lifetime value.
  • Mediacom
    Managing Partner, Executive Client Lead
    Mediacom May 2015 - Mar 2018
    London, Gb
    Kept MediaCom's clients at the forefront of the ever-shifting connections landscape; a strategic influencer and visionary focused on driving business forward. Tam's philosophy to deliver on this ask - always on collaboration - with her teams, clients and partners. Assumed leadership roles across many of the agencies clients, including but not limited to Revlon, Elizabeth Arden, Whole Foods Market and American Eagle. Focused on finding the best result with the right investment. If you summed up Tam's day, she keeps problems solved.
  • Digitas North America
    Svp, Head Of Media; Executive Client Lead
    Digitas North America Jun 2013 - May 2015
    Boston, Massachusetts, Us
    Led DigitasLBi’s NY Media Capability ensuring continued growth and innovation across clients; managed the Boston team for a year, before returning to NY in May of 2014.Outside of the capability, was the executive business lead for L'Oreal USA; a combination of 28 brands across luxury, consumer, professional and active cosmetics.
  • Piston Agency
    Head Of Media; Executive Client Lead
    Piston Agency Jun 2008 - Jun 2013
    San Diego, California, Us
    Effortlessly juggled media duties, commerce, new business and day-to-day operations. The executive media lead for Lancôme, NARS, Shiseido, Bare Essentials, Oakley, Cars.com, Chicos's and more...
  • Omd Usa
    Global Director, Digital
    Omd Usa Jul 2007 - Jun 2008
    New York, Ny, Us
    Managed the WW Digital assignment for Apple; productive yet simple advertising at its best. Proud moments... Launching the iPhone WW and reinventing an approach to Digital, only fit for the (famous) Mac vs. PC ad campaign.
  • Zenithoptimedia
    Vp, Group Director
    Zenithoptimedia Jun 2006 - Jul 2007
    London, London, Gb
    Oversaw the WW integrated media assignment for HP's Imaging & Printing Group as well as all Corporate initiatives; launched the WW 'What Do You Have to Say' campaign.
  • The Martin Agency
    Vp, Director
    The Martin Agency May 2005 - Jun 2006
    Richmond, Va, Us
    Managed integrated media efforts for UPS with teams in Richmond and New York; launched the UPS 'Whiteboard' campaign.
  • Mec
    Partner, Group Director; Associate Director; Supervisor
    Mec Jan 2000 - May 2005
    London, London, Gb
    As employee #8, contributed to building The Digital Edge (previously MEC; now known as Wavemaker) from the ground up, when Digital marketing was in just a glimmer in marketers eyes.
  • Ddb
    Media Planner
    Ddb Jan 1999 - Dec 1999
    New York, Ny, Us
    Worked on the Universal Theatrical and Home Video business; Entertainment industry at its best!
  • Mccann Erickson
    Assistant Media Planner; Media Planner
    Mccann Erickson Jun 1997 - Dec 1998
    New York, Ny, Us
    The beginning. Tamara's career started with the solid foundation of one of the worlds largest CPG clients, Nestle.

Tamara Alesi Skills

Leadership Marketing Management Media Strategy Collaborative Problem Solving Team Building Media Buying Creative Media Solutions Social Media Conversational Marketing E Commerce Mixed Media Online Marketing Brand Development Digital Strategy Retail Start Ups Mobile Marketing Brand Awareness Digital Media Business Development Digital Marketing Advertising Integrated Marketing Traditional Media Strategic Planning Seo Strategy Media Planning Cross Functional Team Building New Media Mobile Advertising Online Advertising Interactive Advertising Marketing Strategic Leadership Cross Functional Team Leadership Go To Market Strategy Collaborative Leadership Google Analytics Social Entrepreneurship Social Media Marketing Business Strategy Management Brand Management Marketing Strategy Integrated Media Search Engine Optimization Creative Problem Solving Creative Media Brand Architecture

Tamara Alesi Education Details

  • University Of Denver - Daniels College Of Business
    University Of Denver - Daniels College Of Business
    Marketing & Advertising

Frequently Asked Questions about Tamara Alesi

What company does Tamara Alesi work for?

Tamara Alesi works for Mediaplus Group

What is Tamara Alesi's role at the current company?

Tamara Alesi's current role is CEO @ Mediaplus Group | Growth Advisor | Strategic Thought leader | Mentor.

What is Tamara Alesi's email address?

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What is Tamara Alesi's direct phone number?

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What schools did Tamara Alesi attend?

Tamara Alesi attended University Of Denver - Daniels College Of Business.

What skills is Tamara Alesi known for?

Tamara Alesi has skills like Leadership, Marketing Management, Media Strategy, Collaborative Problem Solving, Team Building, Media Buying, Creative Media Solutions, Social Media, Conversational Marketing, E Commerce, Mixed Media, Online Marketing.

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