Tamara Colbert, Ma, Apr Email & Phone Number

Prosper, TX, US

Dallas, Texas, United States

In a crowded landscape, Media Team SIX strategic integration of PR and digital media offers organizations unparalleled solutions, elevating brands to stand out with precision and impact.

Dallas, Texas, United States

• Corporate Communications/PR Strategy; Public Relations Material Development; Event Management; Entertainment Publicity.
• Managed all aspects of corporate communication planning and strategy for Fortune 500 Businesses & Start-ups;
• Managed multiple projects, set priorities and drove results in a fast paced, changing environment;
• Created meaningful messages;
• Track industry, business, economic and social trends to anticipate opportunities to enhance company’s mission, reputation and/or image;
• Collaborated with the Corporate Communications Teams, Government Affairs, Investor Relations and others for event preparation, media interviews, external speaking engagements and post-event analytics;

Dallas, Texas

• Collaborate with senior leadership on internal communication, voice creation and message development.
• Contain an insatiable need to learn all aspects of the business as a means of shaping relevant communications that serve the specific purpose.
• Compose, edit and research content, including strategic message coordination, releases, blogs, talking points, FAQs, and pitches for subject matter experts.
• Raise awareness for HITRUST through appropriate PR channels, ie, bylined articles, proactive features, third-party endorsements, case studies, and other relevant content opportunities.
• Strategic thinker. Able to establish, articulate and implement a vision for the organization as it relates to corporate communication strategy.
• Handle executive and subject matter expert speaking opportunities, briefings, speaking engagements, award opportunities and stakeholder activities.

Dallas, Texas

• Demonstrated success in leadership, coalition building, advocacy, and external communications in conjunction with building relationships among federal, state, and local governments, as well as community leaders
• Drove earned media results in media value: $10 Million+ from 2016 – 2019
• Created, mentored, coached, and provided weekly training to internal PR team consisting of 40 individuals representing 30 states. I structured the training like a college undergraduate course, including creation of all.
• Conceptualized and created varied content, including strategic message coordination, annual communications plan (RPIE), talking points, FAQs, PR/marketing collateral, and pitches to generate proactive media relations.
• Developed, maintained, and standardized external relations operating procedures for ensuring the highest standards of media relations operations and administration
• Managed media monitoring, research, analysis, and reporting, including rapid response to capitalize on dynamic news environment

San Francisco Bay Area

• Working in an agency was a dynamic and quickly-changing environment that enabled me to balance nanotechnology to NASA to Fortune 500 businesses, including Hewlett Packard, Norton, Cisco, and McDonald’s (Ronald McDonald.
• Successfully managed $5 MM HP e-Server launch in NYC with 500+ journalists and technology VIPs; media coverage confirmed in more than 700 global business and technology outlets.
• Managed PR team for NASA-endorsed client entailing communications coordination, event details for int’l space agency symposium in Berlin, and emceeing two breakout sessions with astronauts.Responsible for developing.
• Created all communications materials and managed press briefings for HP hiring of Carly Fiorina, CEO, as the first woman to be the CEO of a Fortune 50 corporation. Managed a team of extraordinary professionals who.
• Managed $2 MM annual int’l PR team on four continents for Hewlett Packard, servicing multiple business unitsPrepared and conducted media training with senior executives for events, product launches, corporate earnings.
• Prepared detailed briefing books for executives and conducted media training, including for two HP CEO's.

Seattle, WA

Managed public relations and supported investor relations communications for computer telephony software manufacturer (purchased by Cisco in 2001). Thankfully, I jumped into the high-tech water with this fantastic job that had incredibly driven professionals and marketing experts who taught me more about the finesse of marketing in a tech.

Silver Spring, MD

• Spearheaded awareness campaigns for humanitarian programs for non-profit organization. Handled communications plans in 70+ countries, including Cambodia, Rwanda, Uganda, and HaitiLiaised with the United Nations.
• Served as media spokesperson and appeared on 30 Sunday news programs in 12 monthsServed as agency news and documentary producer and produced more than 50 documentaries detailing projects and news in more than 70.
• Transformed international communication from 100 country offices into personal stories of heroism and action for American audiences through writing and 52 television documentary productions

Riverside, CA

Managed strategic PR functions, including serving as the liaison with ADRA Int'l as the project coordinator on a special event/partnership. Participated in all aspects of PR from strategic planning, writing, spokesperson and media relations activities.

Master Of Arts (Ma), Business Management

Business management, where I received a Masters in Business Management.

Bachelor Of Arts (B.A.), Communication And Media Studies

Communications: PR/Journalism