Decades of reputation and cause management for programs, nonprofits and businesses, products and people and delivery of real-world communications programs that work.Specialties: public relations,strategic communications,positioning and message development,media relations and press materials,trade show communications strategies,event planning,employee relations,issues management/coalition-building,public affairs,content development,crisis management,internal/external communications
Carolina Hunger Initiative At Unc
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Communications And Project DirectorCarolina Hunger Initiative At Unc Mar 2020 - PresentChapel Hill, North Carolina, United StatesCreating access to healthy nutrition for all North Carolinians. Carolina Hunger Initiative collaborates closely with No Kid Hungry NC.
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Campaign Manager/Communications DirectorNo Kid Hungry North Carolina, A Share Our Strength Partnership, Based At Unc Aug 2011 - PresentChapel Hill, North CarolinaThe national nonprofit Share Our Strength partnered with state leaders to launch No Kid Hungry North Carolina in September 2011 and retained Hatch, under Tamara's leadership, to direct the launch. Based on that success, the nonprofit then engaged Tamara to manage the ongoing efforts of the public-private partnership that works to end childhood hunger in the state. In March 2014, No Kid Hungry NC became a part of the Center for Health Promotion and Disease Prevention at UNC. The initiative collaborates with state agencies and other anti-hunger leaders to connect kids to federal nutrition programs including school breakfast and summer meals programs.
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PartnerHatch Jun 2009 - Jun 2014Hatch is a new breed of communications company. We are storytellers who are passionate about your success. Our combined skills include strategic communications, public relations, media relations, branding, graphic design, web design and content development, marketing and advertising. Hatch partners Tamara Baker and Lynne Smyers each have thirty years in the marketing and communications industry. We've worked with small businesses and nonprofits to large, international corporations. Our shared experience and collaborative approach brings a fresh viewpoint to the table.
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Principal/OwnerCommunications Consulting Services 1999 - 2009Independent communications consultant and freelance writer. Advisor to a broad range of clients on public relations, media outreach initiatives, and communications materials. Specialized in healthcare, technology, and transportation clients.
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Director, Corp. CommunicationsHealthmatics (A Gsk Company) 1996 - 1999Directed all internal and external communications for their software product—an electronic medical record (EMR) system. The company was owned by Glaxo Wellcome, now GlaxoSmithKline [software is now owned by Allscripts].
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Product Communications ManagerGlaxosmithkline 1994 - 1996Recruited by executive search firm to move from DC to NC to develop strategic communications programs for Glaxo’s pharmaceuticals, including IMITREX, its migraine product that was one of the first blockbuster pharmaceuticals advertised direct-to-consumer in the marketplace. Led communications programs for a broad range of therapeutic areas including anesthesia, neurology, cardiology, and dermatology. -
DirectorInterscience Communications 1992 - 1994Co-founded this boutique agency with other H&K executives to serve pharmaceutical and other health care clients.
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Vice PresidentHill And Knowlton 1985 - 1992 -
Confidential Assistant; Assistant Dir. To Ag In The Classroom ProgramUsda 1983 - 1985Washington, District Of ColumbiaManaged special projects for USDA Director of Information including first videoconferences for the Secretary of Agriculture and undersecretaries. Also at while at USDA, Tamara served as Assistant Director for Ag in the Classroom, a national initiative that established food and agriculture educational programs in the public schools in all 50 states. -
Press SecretaryUs Congress 1982 - 1983Directed all press relations for Congressman John Napier, SC-6th District.
Tamara Baker Skills
Tamara Baker Education Details
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English-Writing
Frequently Asked Questions about Tamara Baker
What company does Tamara Baker work for?
Tamara Baker works for Carolina Hunger Initiative At Unc
What is Tamara Baker's role at the current company?
Tamara Baker's current role is Communications and Project Director at Carolina Hunger Initiative at UNC.
What schools did Tamara Baker attend?
Tamara Baker attended Columbia College (Sc), University Of North Carolina At Chapel Hill.
What skills is Tamara Baker known for?
Tamara Baker has skills like Strategic Communications, Crisis Management, Public Relations, Employee Relations, Public Affairs, Message Development, Content Development, Media Relations, Newsletters, Social Media Marketing, Event Planning, Publishing.
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Tamara Baker
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