Tamara Murray Email & Phone Number

Holly Springs, NC, US

Orchestrated a dynamic marketing function that routinely optimized lead generation and amplified brand awareness across various segments including transient, corporate, and wedding, utilizing a harmonious blend of print, radio, billboards, digital, social media, and email campaigns. I championed our pricing architecture, sculpting rate models for rooms.

Highland, NY, US

At Rocking Horse Ranch in Highland, NY, I sourced and managed over 50 vendors, negotiating contracts for a diverse range of advertising media. I developed and optimized comprehensive digital marketing campaigns, including PPC, display, and retargeting. My analytical skills were instrumental in building statistical models for sales forecasting and enhancing.

As Lodging General Manager, I honed operational efficiencies and guest satisfaction at our premier resort. Key achievements included minimizing guest retention discounts by implementing robust customer service training that boosted our TripAdvisor ratings to near perfection. I crafted a comprehensive Front Desk procedure manual to standardize operations.

As the PR Director, I established the public relations function, leading to substantial media coverage in prestigious outlets such as Conde Nast, The New York Times, Golf Digest, The New Yorker, and Organic Spa. I developed comprehensive marketing strategies and designed impactful social media and advertising campaigns, significantly boosting our brand.

Valencia, CA, US

In this role, I provided key executive administrative support to the president and vice president, enhancing office efficiency and leadership effectiveness. I played a significant role in human resources, from conducting interviews and leading new hire orientations to creating a comprehensive employee handbook that streamlined company policies and.

Managed special projects including payroll outsourcing conversion, merit process, benefit open enrollment and company acquisitions. Created departmental communications/procedures including Employee Handbook and special presentations. Trained and developed staff, planned and managed department strategies and budget.