Tamara Peixoto Email & Phone Number

Rio De Janeiro

• Ser responsável pela evolução do produto digital, roadmap e construção da visão e estratégia de produto a longo prazo;• Ter visão estratégica do negócio para identificação de oportunidades / necessidades de produtos;• Definir regras de negócios, requisitos funcionais e requisitos técnicos do produto em conjunto com time/squad;• Construir, elaborar e acompanhar o go live e roll-out do produto ou serviço;• Reportar os resultados dos produtos em suas diversas etapas (Discovery, Design, MVP e Rollout) para liderança;• Alinhar expectativas e negociar entregas com stakeholders;• Apoiar e fomentar o time a tomar decisões com foco em resultado;• Evolução do produto ou serviço a partir da estratégia de negócio e insights relacionados à jornada do consumidor.• Foco no produto digital da Companhia, trazendo rentabilização e melhoria na experiência;

Rio De Janeiro

Acting as a leader and change agent promoting a culture of self-organizing teams as well as practices based on agile methodologies, in addition to removing barriers and impediments to the adoption and dissemination of these practices.• Performance in squads from a process view to help them achieve OKRs and solve users' needs;• Organize and facilitate agile ceremonies (daily, planing, review and sprints)• Support the team in removing impediments and controlling daily tasks• Disseminate agile thinking and practices in the team• Support the customer's Product Owner in creating tasks and prioritizing the backlog• Ensure the constant delivery of value to the business.

Rio De Janeiro

•Project management focused on e-commerce (Tim's online store)• Creation, control of marketing and IT action plans (digital ecosystems)• Elaboration, Implementation and Monitoring of Marketing Strategies• Delivery of integrated (multidisciplinary) solutions to leverage business results• Planning strategies for the institution's digital channels;• Identify and suggest improvements in the process of delivering demands to ensure their excellence.• Management of third parties and suppliers;• Measure and report the performance of digital marketing projects and evaluate them as goals (KPIs);• Building end-to-end strategy for product and portfolio evolution with partners with support from the team.

Rio De Janeiro

• Develop, plan and operationalize the strategic marketing plan of the board of directors.• Collaborate in the development of the company's digital process, reducing operational inefficiencies.• Responsible for the day-to-day operations of digital sales in the various channels of the company: Chat, Click toCall, Form, App, Site Oi.• Multidisciplinary knowledge in metrics, SEO, social networks, consumer behavior, e-mail marketing, viral communication, stock capture in all sales channels, guaranteeing incremental revenue, measuring results and incorporating them into future actions.• Apply procedures to control the performance of projects: scope, term, costs, risks, quality, HR, communication, procurement and stakeholders.• Determination and dissemination of Project Indicators;• Identify and develop new business and market opportunities in the area.• Provide visibility into project performance for senior management;• Implementation of agile methodology, Scrum

Rio De Janeiro Area, Brazil

• Communication / Events Focal Point in the New Business Directory• Development of VAS and mobile applications.• Implementation of platforms for entertainment, culture and education (NAVE Project, Oi FM, Oi Futuro)• Follow-up of KPIs for trade marketing actions with digital services.• Deploying Own Application Brand: Hi Contributor, Oi Nono Digito,Oi Smart, Oi More Health.• Production of briefings for the communication of innovation initiatives in the area;• Prospecting new challenges for the New Business area;• Interface and relationship with Telecom partners, agencies and suppliers

Rio De Janeiro Area, Brazil

• Planning demand, performing detailed market analysis, sales information (history, trends and comparatives), production, sku, brand, sales channel, geography, etc .;• Create sales estimates for the short, medium and long term;• Measure, publish and communicate on an ongoing the performance indicators of the area;• Acting strongly with the Marketing area to improve the accuracy of demand• Demand planning for new items and products;• Demand management for the current month, along with the sales teams, service management and production planning;

Niterói

• Analysis and interpretation of the internal and external scenario• Activities for Endomarketing.• Methodology for the elaboration and measurement of sustainability projects and reports.• Relationship with the communities in the company's concession area.• Partnerships and alliances that contributed to the image and strategic results• Project Management and work in interdepartmental teams• Compliance and auditing of Indicators Ethos, GRI, CLT, PNQ, ISO16000, SA8000 and others.

Master Of Business Administration, Mba In Business Management And Competitive Intelligence

Bachelor In Advertising And Propaganda, Social Comunication

Education record