Taha Mehmood Email & Phone Number

• Successfully launched the revamped banking website of Bank AL Habib as a project lead.• Build assets and executed the launch of Bank on digital platforms in a liason with an agency.• Collaboration with different agencies to create an product TVCs and design collateral• Launched netbanking and AL Habib application with different departments and vendor.Exclusive campaign plans, DVC, Media budget for App installs, AD Campaigns• Conceptualized, Designed and animated AL Habib Mobile App DVC.• Developed video tutorial guides for the processes of Netbanking• Achieved verification of Bank AL Habib Facebook in a month.• Plan Media budget for Social Platforms with an agency • Working alongside with agencies and vendors for the creative collateral, branding, printing and activation• Set the community guidelines, responses for Social Media accounts and set up the dedicated community team to handle queries and complaints 24/7, in liaison with the Customer Service Division to resolve complaints and to ease the load on Call Centers.• Re branded Brand guidelines for Digital and Print.• In process of introducing chat bots to the social platform.• Developed, the product TVCs in house to save production cost.

Pakistan, Karachi

Worked closely with the brand team to drive brand awareness, traffic & engaging social media campaigns that helped to achieve marketing goalsDeveloped and monitored benchmark reports for measuring impact of social media advertisementsCreated exciting promotions, contests and original content in line with brand KPI’sExecuted Candyland Marshmallow Recipe Videos (PAS Award Nominee 2017) on Facebook which resulted in getting more than 500+ User generated content

Karachi, Pakistan

Leading a team of 2D Animators, Video Production Artists, Social Media Executives & Graphic DesignersCreating Innovative & Engaging content for the brand on social platforms to reach not only it’s targetted audience but also expanding brand awareness to new consumersSuccessfully covering Digital media video innovations for LSA 2017, Magnum, Soneri Bank, JS BANK, Shan Foods & Cornetto

Karachi

Responsible for producing videos and animations digital platform.Creating strategies and content for the digital video. Organize, supervise and execute projects from concept through delivery.Researching with different mediums of video production.Experimenting with different technologies. Include VR, augmented reality and interactive. Guide and direct creative designers for artwork.

Karachi

Designed visuals for social media pages of various brands (Magnum, Soneri, Sufi, Mobilink, Line, Cornetto, SunquickDesigned brands animated bannersCreated animated videos along with designing, animating and editing Content writing for social media platform

Karachi

Managed Facebook pages (ask jeem, geofilms, harpal geo)Designed Artwork for Social Media pagesManaged Digital rights of Geo contentDesigned UI for Mobile ApplicationsDesigned Web bannersManaged Geo Live Stream

Karachi

Designed creatives for GEO social media pages (Zara Sochiye, Harpal Geo, Geo Kahani and Ask Jeem)Managed Social Media pages (Zara Sochiye, Geo Kahani, Geo twitter)Edited Harpal, Geo Kahani drama promos and managed the content for streaming on social network and mobile platforms.Web Content Updating for election 2013Handled IVR Sms service related to election 2013 Voice Over Editing for Geo IVR service Designed web banners for AFC U-16 Championship, Kaala Budget, Pakistan Idol.Designed Ui of SMSall messenger Android application Designed Infographics on Geo Kaala Budget and social networking entertainment and news profiles

Bachelor Of Media Science, Animation, Cgpa 3.31

Intermediate, Commerce

Matriculation, Commerce