Tammy Mcelroy Email & Phone Number

Houston, Tx, Us

• Leads the Sustainability-ESG function; proactively initiates multi-stakeholder engagements to drive forward best practices in sustainability while maintaining focus on bottom line results; including community philanthropy and associate volunteer programs. Oversees the Sysco Disaster Relief Foundation. Directed cross-functional team in creation of Sysco's first science based emissions reduction goal approved by the SBTi. Oversees Sysco's engagement strategy with ESG reporting frameworks and supports ESG investor stakeholder engagement with VP Investor Relations.• Projects include frequent reporting for multiple Environmental, Social and Governmental (ESG) investor groups; customer presentations, and cross-functional working teams initiatives including Animal Welfare, Risk Management and long-term partnership with World Wildlife Fund. Developed global volunteer recognition program and volunteer hours tracking tool• Developed comprehensive marketing plan to build engagement, understanding and support of Sustainability initiatives• Drove the creation of a focused, strategic roadmap with key themes and targets for Sysco’s Sustainability initiatives

Houston, Tx, Us

Lead for multi-platform campaign with the industry leader in Food & Culinary on-air, digital and print publications targeted at consumers and food service customers; and celebrity chef partnership; directed product promotions in conjunction with campaign resulting in double-digit sales increases and positive R.O.I. Directs initiative to re-invigorate SYSCO Corporation's proprietary product brands representing over $14 billion in annual sales revenues; broad scope of responsibilities includes:-Created category & brand marketing plans to maximize performance of Sysco owned brands while supporting overall category growth-Developed road map for consolidation of product brand portfolio; maximizing brand equity and supply chain efficiencies-Led new packaging redesign project for private label, consolidated vendors and processes resulting in improved speed to market by 35+ days-Developed and implemented new processes for brand and category management -Developed product marketing performance metrics Created Sysco product image style guide for web-based catalogs and order entry systems that were adopted as the baseline visual standards for the food service industry by GS1 (global data standards organization).Lead content and visual development for proprietary mobile recipe app; created approach for content calendar management and new app functionality; developed launch plan and supporting communication plan; currently over 25k users have downloaded app including both consumers and food service customers

Houston, Tx, Us

• Led the Marketing work stream for Sysco Corporation during the merger integration planning process with US Foods. Developed comprehensive plans for combining the organization’s best practices to create a world-class B2B marketing organization while delivering organizational synergies. Worked collaboratively and cross-functionally to achieve objectives across all merger teams. Frequently presented strategic plans to Executive leadership

Houston, Tx, Us

Developed and facilitated execution of the SYSCO Common Dynamic Methods (SCDM) approach: a major business change methodology incorporating leading practices from business process, project management, benefits realization and tracking, information technology, change management and trainingCreated brand strategy for SCDM including launch plan, logo, tagline and internal communication site.Developed and delivered SCDM communications to key stakeholder groups including executives, group presidents, team leaders and other SYSCO organizations that are external to the Strategy department

Houston, Tx, Us

Directed the Business Development team's activities for maximum sales & gross profit increases including presentations, education and training, analysis, product review and research into new business opportunitiesLed teams in new strategic planning process resulting in product/category platform focus Developed and managed financial budgets for department and prepared project plans and reports as requiredInteracted daily with department personnel, BSCC business centers and operating companies Interpreted trends in food and changes in the foodservice industry and developed strategies to benefit SYSCO and its customers

Houston, Tx, Us

Oversaw project development designed to increase sales and gross profits of SYSCO Branded products specifically in the Italian, Hispanic and Deli categories with total annual brand sales in excess of $1.4 billion and average annual sales dollar increases of 15.5% Responsible for sale recognition program development and implementation (total combined budget of $2.8 million); promotional tracking and administration and in-house food service and meeting support. Negotiated and created national advertising plans and provided direction for SYSCO Corporation's presence at national trade shows including the National Restaurant Association show and supported the production and publication of SYSCO Today magazinePositions held at SYSCO Corporation prior to promotion include Manager, SYSCO Brand Marketing

Bachelor Of Science Degree, Marketing

Business Management