Tammy Lim Email & Phone Number

Bondi Junction, New South Wales, AU

I'm currently the digital lead globally for BioPak in a hands-on role that requires both vision and grit as we continue our international expansion. My role covers the BioPak brand across all regions, our nonprofit ‘Compost Connect’, and premium clients. I’m responsible for developing the global digital strategy, leading the strategy for our digital and.

Bondi Junction, New South Wales, AU

Oversee digital channels and project lead on global or strategic digital projects, such as email marketing automation set-up and integration (Marketo, NetSuite), email marketing nurture campaign creation, digital advertising campaigns (Google Ads – PPC, display, remarketing), SEO, rolling out websites (Magento and Wordpress) across new territories or.

Bondi Junction, New South Wales, AU

A mat leave cover contract to oversee all marketing communications.

Rhodes, New South Wales, AU

Haymarket, NSW, AU

• Conducted competitor, website, web presence, and content audits to gain insights and develop marketing strategy
• Developed and implemented overall marketing strategy with both traditional (partnership, print, tradeshow) and digital marketing (social, email, SEO, SEM) tactics
• Planned and executed web (SEO), social media, email, content and paid campaigns (social, search and display)
• End-to-end campaign creation and management for paid campaigns including account creation and set-up, keyword research, copywriting, landing page creation, implementation, A/B testing and optimisations (up to 100%.
• Drove lead generation through owned, earned and paid digital channels by converting site traffic through CTAs, landing pages, and lead generation content
• Improved web presence through social profile, website, Google My Business optimisations and implementing a NPS software that funnelled through to Google Reviews

Kanata, Ontario, CA

• I worked on strategy, social media, and SEO/SEM projects for clients in both the private and public sectors.
• Develop and implement integrated marketing strategies in the B2B and B2C environment
• Conduct market and competitor research to provide input into digital plan development using tools such as SemRush, SimilarWeb, Moz, SpyFu, etc.
• Prepare marketing strategy audits for distribution to clients
• Conduct web presence audits by assessing technical SEO, organic search data, paid search data, keyword maps, backlinks, and social media presence with relevant tools such as SemRush, SeoQuake, ahrefs, Moz, etc.
• Conduct keyword research and evaluation for SEO content and SEM campaign purposes using tools such as Soovle, Keywordtool.io, Google Search Terms Report, Google Trends, Google Keyword Planner, etc.

London, Ontario, CA

• Implemented marketing campaigns and motivated teams to reach KPIs (impressions, engagements, etc.)
• Liaison between head-office and clients
• Responsible for communicating key messages while attracting, interacting, and creating brand awareness with various clients and audiences
• Support the engagement of teams across Point of Connections activities
• Invoicing and form management for marketing campaigns
• Coordinate the distribution and logistics of activity materials to market

Ottawa, On, CA

• Created first financial templates for uOPRA and opened banking
• Created procedure regarding finance protocols
• Managed club financials

• Facilitated sophisticated communication with managers, service providers, and clients
• Coordinated tight deadlines and multi-tasked on given projects
• Interpreted research and used insights to create marketing materials
• Designed layout and functionality of website and created article content

• Prepared project deliverables (reports and presentations)
• Create financial models and provided business analytics
• Create and update large data sets
• Analyzed financial and operational data from multiple sources and created reports of insights in a concise manner

• Represented company for regional high-traffic events
• Attracted and interacted with potential leads while delivering key messages

Rutherford, New Jersey, US

• Motivated children ages 3-16 on how to enjoy and understand math
• Determined creative ways to teach students

Honours, Commerce

Commerce

Gifted Program

French Immersion