Tammy Neal Email and Phone Number

• Supervised staff of 6 in the editorial and design segments• Managed multiple projects simultaneously to ensure all deadlines are met• Liased with core readership, public and media working to market various brands as well as serving as an expert on the automotive maintenance industry to answer business, technical and operational questions. Also represented publication and industry at multiple conventions, serving as an expert and presenter.• Managed comprehensive surveys and analyzed data; also expanded the scope of surveys to better serve a changing industry. • Coordinated marketing efforts to drive brand and increase circulation and advertising revenue.• Responsible for developing all content ideas for monthly magazine.• Responsible for submitting magazine files to printer and approving final pages ahead of deadline• Oversaw redesign of website to streamline the updating process, increase page views, better engage readers and offer more value to paid subscribers.• Spearheaded redesign of email newsletters to satisfy reader requests, as well as increase value for advertisers, which resulted in above-industry-average open and click rates. • Managed editorial board• Worked with other members of the executive team to develop a strategic plan for the 30-year-old publication and aligned publication with strategic priorities

• Wrote technical and business articles for trade magazine• Managed email newsletters and newsletter subscriber database• Updated website monthly• Enhance my graphic design skills while designing part of each issue monthly in Adobe InDesign• Assisted with industry surveys• Assisted in marketing efforts to drive brand and increase circulation and advertising revenue

• Cultivated and maintained client relationships• Worked with clients to create campaigns to meet their goals• Led creative team to develop communications and marketing materials, such as print and digital advertisements, social media graphics, messaging, branding, news releases and promotional materials • Responsible for overseeing the design and developing content strategy, writing, proofreading and editing of media assets and commissioned projects• Established and managed hosted buyer events • Spearheaded redesign of email newsletters for better reader engagement, which resulted in above-industry-average open and click rates• Created strategic social media and digital marketing strategies• Maintained website and led four web redesign projects• Conducted statistical analysis on industry surveys• Managed corporate presence at events and trade shows

• Managed staff of writers and designers assigned to the magazine• Oversaw rebranding of the custom-content magazine • Generated article ideas and created article assignments for staff writers• Oversaw editing and design process• Responsible for submitting magazine files to printer and approving final pages ahead of deadline• Worked with social media specialist to create social media plans to increase engagement on Facebook and Twitter • Spearheaded the redesign of the custom-content website• Represented the magazine at industry events and was the face of the magazine for public engagements• Ensured the magazine and its content, including print, social and digital, were congruent with the messages the client envisioned for the asset• Created marketing plans and assisted with implementation of VehicleMD marketing

• Assisted with conceptualization and launch of print magazine• Generated article ideas and created article assignments for staff writers• Oversaw editing process• Assisted with writing articles and laying out the magazine• Launched, maintained and updated social media sites • Assisted with design, direction and launch of website• Updated website • Represented the magazine at industry events and was the face of the magazine for public engagements• Created marketing plans and assisted with implementation of VehicleMD marketing

• Managed staff of writers and designers assigned to the magazine• Generated article ideas and created article assignments for staff writers• Oversaw editing and design process• Responsible for submitting magazine files to printer and approving final pages ahead of deadline• Worked with social media specialist to create social media plans for social media properties, which resulted in influencing more than 1.4 million people.• Created the first go.drive. website in 2011 and led the redesign of the website in 2015.• Represented the magazine at industry events and was the face of the magazine for public engagements.• Ensured the magazine and its content, including print, social and digital, were congruent with the messages the client envisioned for the asset.• Created and executed marketing plans

• Worked with staff members to create the publication concept and bring it to fruition, which included creating a name, logo, website, app, social media pages, media kit, content strategy and magazine design• Created a solution for Lubbock's "What's for Dinner?" question• Developed article ideas and assignments for internal staff writers, as well as freelancers• Orchestrated the creation of ads for advertisers through a team of freelance designers and internal salespeople• Responsible for submitting magazine files to printer and approving final pages ahead of deadline