Tammy Teo Email & Phone Number

Singapore, Singapore

Lead the group corporate communications function for Singapore’s leading payment services group. Scope covers external and internal communications, government relations, crisis communications as well as brand sponsorship. Excited to play a role in accelerating the adoption of digital payments both locally and overseas so that we can connect communities and empower lives.

Singapore

Held P&L responsibilities and provided mentorship to the team. Clients include Canon, Jabra, Motorist, NETS, Playstation, Schneider Electric, Speedoc, Square Enix, TPG Telcom, ViewQwest, and Warner Media.

Singapore

Oversee the day-to-day running of a 12-member Marketing team which comprise Campaign, Digital, Partnership, Communications and an inhouse studio. Lead functional transformation as part of company-wide transformation to position Courts as an omni-channel retailer.

Singapore, Singapore

Joined Courts as Regional Head of Communications, Investor Relations & Strategy Planning, a newly created senior leadership role reporting to Group CEO. Responsible for integrated communications and investor relations in line with requirements of a Singapore-listed entity, including sustainability reporting. Drive business strategy planning initiatives – set up meeting cadence, performance dashboard and project manage to transform the business and enhance long-term value.

Singapore

Joined as regional PR lead, expanded role to include digital marketing before eventually taking on a marketing activation role. Responsible for marketing campaign activation across 13 markets in APAC region, from brand management, media strategy, digital marketing to PR. Drove thought leadership and handled issue management relating to product and software. Undertook change management responsibilities when Ericsson sold its shares to Sony. Responsible for the successful implementation of the first Sony mobile brand campaign and product launch across APAC markets. The role also included establishing strong partnerships with media owners such as Facebook, Google and Yahoo to drive effective digital campaigns.Successfully leveraged Sony Ericsson’s FIFA, UEFA Champion League global sponsorships and ambassadors such as Maria Sharapova and Wonder Girls to reinforce Sony Ericsson’s position as a lifestyle brand.

Singapore

Oversee the digital marketing and PR functions for the organisation within the Asia Pacific region.In addition, functioned as a global brand hero responsible for ensuring brand consistency.

Joined as Communications Manager and was responsible for setting up and successfully integrating the function inhouse. Promoted to Head of Communications a year later. Responsibilities included overseeing corporate communications, marcom as well as internal communication. Worked closely with Regional CEO to oversee corporate restructuring for Courts regionally.

Joined PR agency as Account Manager in Aug 2004 and was promoted twice, first to Senior Account Manager, then Client Services Director.Managed a 3 to 4 man team, and held P/L responsibility. Accounts included leading brands such as California Fitness, Courts, Dumex, FedEx Express, Pan Pacific Hotels and Resorts, Guinness, Marie France Bodyline and Qantas Airway.

Rose from Associate to Consultant and finally to Associate Director within three years in this PR agency. Clients include ICI Paints, InFocus, Mattel Southeast Asia, Shell Companies in Singapore, Senoko Power, Singapore Lyric Opera and Western Union.

Hired under the inaugural Graduate Management Trainee programme, seconded to Promotions after rotation across departments. Managed F&B promotions and organised culinary activities involving world-renowned Michelin guest chefs.