Tammy Tran Email & Phone Number

- Develop marketing plan including value proposition, integrated marketing plan for partners following company strategy- Plan and execute branding and marketing communication plan for Partnership distribution- Customer segmentation for Affluent, Mass Affluent- Events & Trips organization- Project management such as product launching, project monitoring.

• Re-define STP and touch points of targeting customers
• Brand and communication strategy planning across channels
• Plan and Coordinate all funnels (digital, direct sales, tele sales, partnership) to create brand awareness to prospects and get new leads
• Leads generation (Facebook, Google, DMP, Adnetwork)
• Content management in social channels
• PR, community and KOLs management

• Plan and execute marketing communication plan for Prudential’s distribution channels nationwide (Agency distribution)
• Support and develop content for different training and sales, promotional contests & POSM
• Coordinate various teams and relevant people in charge to implement project plan
• Evaluate, monitor and report on project implementation
• Handle project management tasks such as project monitoring, following up and reporting
• Key projects: Online learning, TMS (Training Management System), CRM (Customer Relationship Management), Trainers’ portal, Loyalty program, etc

• A start-up
• Develop Sales channel and Marketing strategies for new brands: Elecom, Audio-Technica, Belkin, Runtastic, Mobee
• Run business and manage P&L
• Company activities management to maximize ROI
• Build and keep good relationship with Brands, Media reporter, Media Agency, Dealers

Vietnam

• Re-branding and re-positioning Mathnasium (A+) in the market after buying from franchisees nationwide via marketing and PR activities
• Develop marketing strategies, tactics, action plans and timelines based on project scope, schedule and budget
• Develop new website and build Facebook fan page
• Coordinate with Franchisees to organize events for student retention and leads generation
• Product launching

• Develop digital marketing plan and oversee all digital marketing activities in VUS
• Work with external media partners and internal marketing teams to develop campaign strategies, tactics, action plans and timelines based on project scope, schedule and budget
• Develop and organize IELTS CHALLENGE contest for high school students to promote VUS and World Edu
• Develop Kid Summer Campaign
• Develop new VUS website and build Facebook fan page
• Maintain digital marketing activities

• Work directly with Regional Manager (Japanese) to set up new business category in Vietnam
• Build up sales channel, look for distributor and dealers
• Select Product lineup, identify Product and Price strategy
• Product training and management
• Develop and implement Sales and Marketing plan, strategies and campaigns to achieve annual revenue

HCMC

• Develop Brother branding in the market
• Select Product lineup, identify Product and Price strategy
• Product training and management (to Distributors and Sales team)
• Develop and maintain Sales distribution channel (working closely with Distributors, Sales team and support key accounts to sell through)
• Develop and implement Sales and Marketing plan, strategies and campaigns to achieve annual revenue
• Sales & Marketing activities tracking result to maximize ROI

• Explore, develop and execute business development strategies in Vietnam
• PR and Event management

Certificate

Internal training for leaders and future leaders from AP countries

Certificate, Sales Channel

Internal training for Sales excellence from AP countries

Certificate, Marketing Manager

Certificate, Public Relation

Scholarship, Exchange Student Program, International Relations And Communication

Activities and Societies: - Organizing monthly events in English Language Zone – Sun Moon university - Have the honor to be one of 300.

Bachelor'S Degree

High School