Corporate Director, Digital Marketing
Denver, Co, Us
Oversaw digital marketing strategy for a portfolio of 60+ hotels throughout the USLead, coached and developed the digital team, including digital marketing managers and content manager Management of agency partners including social media advertising, digital (PPC/Display), web design/SEO, branding, and brand field marketing servicesTracked and analyzed data to develop digital marketing initiatives to maximize revenue through search engine optimization, PPC, display re-marketing, online channel distribution, and social mediaHotel portfolio includes Marriott Autograph Collection, Luxury Collection, Curio Collection, Ritz-Carlton, Renaissance, Westin, AC Hotel, Marriott, SpringHill Suites, Courtyard, Hilton, DoubleTree, Embassy Suites, Homewood Suites, Hyatt Place, Hotel Indigo, and Cambria