I help leaders reinvent brands, products & retail experiences to accelerate growth. I’ve done what I do for more than two decades, working inside and alongside large corporations, small start-ups and everything in between. I bring clarity and courage to innovation and change, a process that can feel fuzzy and overwhelming from the inside.I've worked on the agency and client sides of business. Been a researcher and a creative branding consultant. Tackled tough business problems from inside out, and outside in.My goal, every day, is to do meaningful, differentiated work that makes us all proud.