Tanaysha Smith Email & Phone Number

T. Smith Consulting is a boutique creative agency that specializes in Branding/Marketing Strategy, Special Events, Creative Direction, and Image Consulting.

Washington, Dc, Us

• Provides pre-event and post-event support for social and corporate events to include data management, customer service, registration, site logistics, transportation logistics, exhibitor support, load-in and load-out • Assists with onsite, virtual and hybrid events: grand openings, national festivals, and various association meetings and conferences• Utilizes CRM systems Salesforce, Cvent, Social Tables for attendee data management

Orlando, Fl, Us

• Direct and coordinate field staff operations to ensure seamless execution of event services, including transportation management, registration/hospitality, tours, décor/entertainment, and team-building activities• Execute and monitor transportation logistics for airport arrivals and departures, ensuring timely and organized vehicle arrangements that consistently met client expectations• Administer client interactions with professionalism and responsiveness, handling guest inquiries and resolving issues with a focus on exceeding expectations and maintaining high service standards for social and corporate event programs

Washington, District Of Columbia, Us

• Oversee the property marketing campaigns, initiatives, content plans, and photoshoots• Drive traffic to the hotel, on-site dining outlets, and spa through ideating and executing dynamic marketing strategies inclusive of advertising, email campaigns, local events, programming, and sponsorships• Collaborate with our PR agency to publicize the hotel, spa, and food & beverage outlets through traditional and social media platforms • Develop, manage and execute the property marketing calendar and initiatives• Engage with and develop relationships with local businesses to create meaningful partnerships; interact and build relationships with the community to generate brand awareness and engagement

Washington, Dc, Us

• Conduct research on potential new sponsors and partners • Acquire new sponsorships, including initial contact, presentations, and contract negotiations • Manage new and existing partnership key accounts• Proactive support for sponsors in activating sponsorship rights and benefits• Create, initiate and support new concepts and projects with sponsors• Collaborate with the Adventure in Black team to set expectations, track goals and assign responsibilities concerning partner deliverables.

Paris, Fr

• Managed over 1,000 weekly client appointments through the LV queue management system, the client’s first point of contact within the store, and set the tone for the client’s Louis Vuitton experience• Initiated the process of building a genuine relationship with the client by determining their needs and offering direction to appropriate departments and brand universes• Rotational shadowing of Client Advisors throughout various universes including Men’s Ready-to-Wear, Women’s Ready-to-Wear, Small Leather Goods, and Visual Merchandising

An accelerated dual master’s degree program in Global Luxury and Management (GLAM) from North Carolina State University (Raleigh, NC) and SKEMA Business School (Paris, France.)

Hyattsville, Maryland, Us

• Lead community initiatives and volunteerism throughout the company, manage the Community Champions program• Create strategies for 3 omnichannel campaigns each year benefitting the USO-Metro, raising $1.1 million; Pediatric Cancer Research, raising $2.1 million; Hunger Box campaign, over 33,000 boxes sold• Develop and design large-scale events, such as the Giant National Capital Barbecue Battle with over 100,000 attendees; expositions; trade shows; festivals; grand openings within our market- DC, MD, VA, DE• Build new partnerships with community leaders and organizations that align with the community relations strategy

Hyattsville, Maryland, Us

• Develop and execute 3 omnichannel campaigns each year benefitting the USO-Metro, raising $1.1 million; Pediatric Cancer Research, raising $2.1 million; Hunger Box campaign, over 33,000 boxes sold• Coordinate large-scale events, such as the Giant National Capital Barbecue Battle with over 100,000 attendees; expositions; trade shows; festivals; grand openings within our market- DC, MD, VA, DE• Build rapport with local community leaders and organizations to increase the visibility of the Giant brand as a preferred food retailer for delivering quality, assortment, and ease of shop.

Mclean, Va, Us

• Collaborated with senior Department of Defense (DoD) officials to translate concepts into online communications tactics under tight deadlines, including digital media, interactive web content, and email marketing• Managed social media channels and website to disseminate information about the client’s objectives, increased followers by 10%• Compiled, analyzed, and presented Google Analytics data to the client via complex monthly web metrics report

New York City, New York, Us

•Provided business solutions for Ketchum’s Fortune 500 clients challenges through Ketchum’s crowdsourcing communityActive participant on Mindfire, a global crowd sourcing community hosted by top communications agency Ketchum. Recently named the 2012 PR Product of the Year by the Holmes Report, Mindfire is an invitation-only web portal where university students work on business challenges that Ketchum posts on behalf of their Fortune 500 clients. All Mindfire challenges and ideas are confidential, making the community a trusted, real-time resource for clients including FedEx, IKEA, Frito-Lay, Wendy’s, Hertz, Mattel and Nokia.

Washington, Dc, Us

• Coordinated external communications for scholars and alumni across 300+ chapters nationwide• Developed creative solutions for communication and engagement via telecommunication and online channels• Managed databases including over one million NSCS members using Salesforce CRM software

San Francisco, Ca, Us

• Coordinated media reservations, media requests and organized on-location photo shoots• Produced monthly clip reports detailing press and media coverage of 8 Washington, DC area properties• Created digital media resources including a robust editorial calendar to share content to engage guests in restaurant and bar programs and events• Provided market analyses of restaurant performance and trends which were integrated into the D.C. area restaurants’ marketing plans

• Reconstructed framework, developed content, metric reports for Facebook, Instagram, Twitter and Pinterest accounts and scheduled daily interactive content • Increased firm’s social media presence by doubling the number of followers in the first 4 months

Brooklyn, New York, Us

• Managed team of 7 ambassadors for grassroots marketing campaigns among college population• Created marketing collateral and strategic plans for marketing of RTR services

Bachelor’S Degree, Journalism, Public Relations

Master Of Science, Global Luxury And Management

Master Of Management, Global Luxury