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As salespeople we all share the same common goal: hit quotaIt's the same story every year. Regardless of where you have ended on the leaderboard, we all begin again, at zero. And each year, as we take on the new challenges that come with our job: territories, pipeline, product/market/fit, limited budgets, (the list goes on!), the motivation required to ride that wave and get from "zero to quota" becomes even more mission critical. As salespeople we are trained to focus only on the activities that will deliver the biggest results for our companies. But as people, finding - and maintaining - that level of motivation to deliver consistent results every quarter... is hard. It's taboo, of course, to admit this job is hard...but the fact remains, that only 37.8% of sellers are expected to hit or exceed quota each year. The rest of us are somewhere between hopeful - and stuck. For the last two decades, I have been an Individual Contributor (IC), having worked for some of the largest tech companies in the world. That's nearly twenty annual quotas and eighty quarterly business reviews, across seven different tech companies, at various stages of funding - including a startup unicorn company and a global CRM powerhouse. I'm going to let you in on a little secret. Chasing your quota is hard. Throughout my career, I have broken down stereotypes in a male dominated world-while managing the demands of my sales job-and aggressive sales targets. I did this while balancing motherhood, the ongoing demands of a young family, and managing the general “you can have it all” prophecy that we are all trying to fulfill. In my struggle, I realized there was an opportunity to flip the script. Rather than look at hard things as the obstacle, I decided to use that as fuel to ignite massive action. And when I applied that mindset with the proper discipline, my results were magic.Mindful Quadrant was inspired by my own journey to do hard things in the face of adversity. We are the world's first and only sales enablement company designed around YOU - the seller. Helping you to "Embrace Your Hard."
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Ceo And FounderMindful QuadrantBoston, Ma, Us
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Ceo & FounderMindful Quadrant Apr 2019 - PresentMindful Quadrant was inspired by my own journey to do hard things in the face of adversity. Our mission at Mindful Quadrant is simple. We challenge you to "Embrace Your Hard". We give sales professionals a framework to exceed sales targets by helping to connect you to your personal motivators to unlock your limitless potential. Our approach is designed to be intentional, structured, inspiring-and very personal. We encourage you to disrupt your status quo. The results you get will be nothing short of spectacular.
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Guest LecturerBentley University Mar 2023 - PresentWaltham, Massachusetts, UsI always admired business professionals who seemed to just effortlessly make their way into a classroom. (Thank you social media for making literally everything look easy-and somewhat fabricated sometimes.) “How smart do you have to be to secure that gig?,” I would think to myself. "What does that path even look like?" In 2023, a pretty incredible human I met allowed me the opportunity to guest lecture in his classroom at Bentley University. And that guest lecture led me to many more lecture and volunteer opportunities. It allowed me to carve out time to get involved at the school to help the next generation of sellers on their own sales journey. I love lecturing at Bentley University and I say "YES!", enthusiastically, every time I am asked. What big unlock will your next "YES" create for you? -
Commercial LeadLiveramp Apr 2022 - Apr 2024San Francisco, Ca, UsLiveRamp was my last run as an IC. Sometimes you delay doing the very thing your heart wants most. Perhaps it's timing. Or perhaps it's fear. But more than likely, it's a combination of both. My friend and sales mentor John Polcari told me a long time ago: "You never run from something. You only run to something". And I feel my time has come, right now. So I am now running toward my next evolution as a sales professional and giving back the wisdom that has guided my twenty year run as an individual performer and sales professional. -
Sales Curriculum Development And EducatorStar Academy For The Gifted And Talented Sep 2023 - Jan 2024During my tenure here, I had the opportunity to develop and teach a sales curriculum to students in grades 8, 9, and 10. Sales courses are not offered in a majority of colleges and universities today. But the gifted leaders and innovators at Star Academy can predict the future - and understand the importance of investing in their students. As an aside, it was equally rewarding to teach a group of teenagers, while I had my own teenage boys at home, both interested in - and critiquing - my own teaching style. Their ongoing guidance and validation around how to engage my young students, (along with sufficient knowledge about Fortnite to keep their attention), was probably my favorite part of this job. Thank you Johnny and Christian. -
Strategic Account ExecutiveSalesforce Sep 2021 - Mar 2023San Francisco, California, Us -
Enterprise DirectorYext Feb 2020 - Aug 2021New York, Ny, Us -
Enterprise Sales, EastSegment Mar 2018 - Mar 2020San Francisco, Ca, UsIn the early days, the founders insisted, "the product is so good, it will sell itself!" - but we all know better... I was the first sales person hired in the East as we expanded the team nationally and started to go upstream into the Enterprise. There were many notable inflection points in the company history: our first six figure deal, growing the East then expanding both nationally and internationally, rolling out Force Management, achieving unicorn status, the Twilio acquisition - but my favorite was pioneering the first ever multi-million dollar contract that represented the beginning of our services offering to augment ongoing SaaS revenue. I had spent months thinking of different ways to ask leadership the same question: "when can we sell services?!" Each time I would hear, "we only want SaaS revenue." But what good is having a new shiny toy if Clients don't have the resources to implement it. I had spent months working out the business and technical requirements to a very complex - and very relevant - business problem with a very high profile Client. Every which way I proposed the solution, the Client always came back with a firm "no" around why they could not invest in something they would not be able to implement - even though it solved their business problem!! So I approached the problem from a different perspective. Over breakfast one morning, I simply asked my Client: "How big is this problem for you? Is this a $20K problem, $200K problem, or a $500K problem?" He deduced it was a big problem that was worth at least half a million dollars. I had him write down the number he was comfortable with on a cocktail napkin and went on my way. Two weeks later, with the approval of our sales leadership team, the founders, and an astounding "YES!" from a new board member who had just been appointed, we were advised that selling services as part of a software company is not only important - but critical to our success. -
Enterprise Sales, EastPowerreviews Apr 2016 - Mar 2018Chicago, Il, UsHave you ever felt so wiped out after a sales run that you just needed a break? A time out. A moment to catch your breath? We’ve all been there. But there is no rest for the wicked, is there?! So off to my next sales gig I went. This time I was crystal clear about what I need to drive my success - and it was very different than my last job. I was tired. I also had two toddlers at home under the age of seven. The overall demands of my household were getting more and more exhausting each and every day. Never mind the drama of work and the never ending sales roller coaster.I fell face first into one of the nicest and most welcoming sales team I had ever been a part of. Were there moments that were still difficult? Sure there were. (How about that time I flew my family out to Chicago for a SKO because I didn't want to miss my sons 4th birthday? Or the time I got pickpocketed on the subway during a business trip and got stranded at the airport with no money or license to get home. There are more of those stories; and I know you have them, too.) It never gets easier. But overall, this job hit on most of the criteria for my “4P Seller Assessment” (for a short time it even hit all 4P’s!) and it gave me the mental break I needed during a really crazy time in my life. Does that mean I was coasting? Heck no! I had a solid run. Plus, I sold one of the largest global deals to a multi billion dollar beauty brand in my first year, and my President’s Club award was an engraved bottle of champagne I still treasure in my bookcase, today. Yes, you can have it all. You just have to be mindful on what you need to create success for yourself. This doesn't just happen. It has to be deliberate.Remember, this is your life. You control the narrative. -
Enterprise Sales, EastTealium Apr 2013 - Jun 2016San Diego, California, UsI was the first female seller hired onto this sales team. So many of the men intimidated me, but I couldn't show any signs of weakness. Instead, I dug deep and found a way to channel my unique strengths and focus only on what I can control. I heard a lot of "she won't last here" and "what can she sell anyway?" (remember, "women in sales" was not a thing back then so there were (sadly) a lot of haters). I remained focused. And determined. I had something to prove. To myself. In my second year, I closed the largest deal in the history of the company and ended my fiscal year at 3X my annual quota. That deal is still talked about today as one of the most notable wins at the company. Do you think I might be exaggerating-even a little? Go ahead, ask the founder to tell you the story himself ;-).Not every selling situation is ideal. But it's important to stay focused and find the bright side - and stay focused on THAT. Remember, it's not happening TO you. But rather, FOR you. Learn to use it as power - and only then will you unlock your real potential. -
Head Of Sales, Client RetentionEbay Enterprise Marketing Solutions (Formerly E-Dialog) Oct 2003 - Apr 2013Burlington, Ma, UsI was hired as a Marketing Coordinator (but on the sales team), and left the company ten years later as the Head of Sales, Client Retention. That's what working for a company that is perfectly aligned with your core values will do for you.I was working for a mentor and leader who saw something in me. After a few months as the Marketing Coordinator, he tapped me on the shoulder and encouraged me to try my hand at sales. He offered to mentor me and encouraged me with a style that was demanding, yet supportive. The momentum was slow at first, but then I got into my rhythm. Within eighteen months I was the number one rep on the team. And so began my serial career in Enterprise Sales.During my time here I also met and married my husband, had two children, and started to manage the impossible demands of trying to strive for work life balance. I was also consistently coming in as a top performer (and the only female!) amongst a group of male sellers who were twenty years my senior. This job hit on all of the criteria for my “4P Seller Framework” (hit me up to learn more about this!). It was truly an incredible run! -
Account ManagerDigitas Sep 2000 - Oct 2003Boston, Massachusetts, UsI believe everyone needs some form of agency experience in their career, to see how it all comes together on the brand and marketing side. It's a very cool vibe overall. The creativity is very inspiring, too! And you will meet so many different kinds of people. Ultimately, this wasn't for me. A few years in, I concluded that my job was sort of administrative-even though I was working as an account manager on some high profile clients (AT&T and others) and I was ready for something new. -
Marketing Events & Promotions CoordinatorMediaone Advertising Services Jul 1998 - Sep 2000Ohhh you know that bittersweet feeling of landing your first job out of college! You've just invested what feels like a million years - and a million dollars - in your college education. I went through a temp-to-perm agency (is that even a thing anymore?) to find my first job. I was hired at an hourly rate ($15/hour maybe?) and worked for about three months crossing my fingers they would hire me full time, (they eventually did!), all the while trying to convince my parents - and myself - that this was in fact the right path to pursue to officially launch my career.
Tania Arakelian Doub Skills
Tania Arakelian Doub Education Details
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Cornell UniversityExecutive Presence Certification -
Suffolk UniversityMarketing
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Suffolk UniversityMaster Of Business Administration (Mba)
Frequently Asked Questions about Tania Arakelian Doub
What company does Tania Arakelian Doub work for?
Tania Arakelian Doub works for Mindful Quadrant
What is Tania Arakelian Doub's role at the current company?
Tania Arakelian Doub's current role is CEO and Founder.
What is Tania Arakelian Doub's email address?
Tania Arakelian Doub's email address is ta****@****log.com
What is Tania Arakelian Doub's direct phone number?
Tania Arakelian Doub's direct phone number is +141560*****
What schools did Tania Arakelian Doub attend?
Tania Arakelian Doub attended Cornell University, Suffolk University, Suffolk University.
What skills is Tania Arakelian Doub known for?
Tania Arakelian Doub has skills like Email Marketing, Digital Marketing, Database Marketing, Direct Marketing, Online Advertising, Web Analytics, Digital Strategy, Mobile Marketing, E Commerce, Lead Generation, Social Networking, Analytics.
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