Tanisha A. Brown Email & Phone Number

United States

• Led strategic initiatives to enhance lifestyle experiences for clients, overseeing all aspects of operations and business development.• Implemented innovative solutions to optimize customer satisfaction and drive revenue growth for SKC Group LLC.• Spearheaded cross-functional teams to deliver personalized lifestyle solutions, ensuring a seamless and enriching experience for all clients.

Los Angeles, California, United States

Through urban beautification and auxiliary programming, we make investments in disadvantaged communities. We strongly believe that the environment we live in significantly affects our physical and mental well-being. Revolutionize communication with CommunProducts. Empower individuals and businesses to connect, share ideas, and achieve their goals through collaboration and lived experiences.

Los Angeles, California, United States

Neighborhood Housing Services of Los Angeles County (NHS) serves as a catalyst for local residents, business and government representatives to work together to build stronger neighborhoods, improve the quality of life for low to moderate income families and revitalize communities into neighborhoods of choice.NHS strengthens communities by developing and maintaining quality affordable housing, creating and preserving affordable homeownership opportunities, supporting local leaders, providing financial education and increasing the financial independence of families and people in need.

Greater Los Angeles Area

•Pitched and executed the concept of Experiential Marketing toWestfield Century City and Santa Monica Place, CA. •Created a marketing strategy that consisted of events to engage, retain and acquire new customers. •Developed a timeline and worked with the venue as a freelancer to support management and introduce a new level of marketing to the marketing team. •Scheduled events with instructors, influencers, vendors and internal executive teams to bring brand awareness. •Created multifaceted events that made connection with customers which resulted in customer retention and strategic partnerships. •Scouted and maintained relationships with leasing agents at luxury shopping malls. •Identified opportunities consistent with budget, sales, and business objectives. •Collaborated with tenants and internal teams (Creative, Digital and PR) to promote through marketing channels - including collateral, signage, print, digital, social and out-of-home. •Identified vendor partners to help build relationships with for marketing, branding and print production.

Bell, California

•Implemented overall marketing strategies for look books and digital media. •Introduced new contactsfor vendorsand buyers. •Managed relationships with modeling agencies. •Developed member retention plans. •Worked with designers on seasonal color and light changes throughout flagships and photo shoots based on creative direction. •Revamped the look of theDreamgirlbrand which increased sales and wholesale business by 70%. •Spearhead promotional orders with merchandising and sales team. •Created DG brands 1stdigital platform that increased online visibility and introduced B2C business. •Led monthly financial meetings with CEO and CMO. •Led video/photo production calendar (including deliverables, assets needed, manage info / communications with external teams) for offsite photoshoots as well as onsite inhouse studio production. •Hired and managed freelancers, models,makeupand hair artist to expedite creative vision. •Translated marketing objective strategies to enhance growth of the business unit ofDreamgirlLingerie, Costume and Wig produ

Los Angeles Metropolitan Area

• Managed the editorial content of a publication by overseeing staff members who write articles and create content for the publication. • Hired writers and editors to create content for the publication based on a theme or topic selected by the publisher. • Managed the advertising sales process by working with advertising agencies to create ad campaigns that are targeted towards specific demographics. • Established budgets for each department in the company and monitoring expenditures. • Conducted market research to identify potential readership demographics for new titles or content formats. • Created relationship with celebrities, sports teams, music artist and social media influencers to promote the brand. • Worked with producers from agencies to develop and pitch concepts to streaming platforms related to the brand. • Developed original content for brands to reveal their true authenticity. • Maintained editorial calendars. • Specialize in storytelling.

Thousand Oaks

- Designed and coded HTML templates/banner advertisements for SAGE marketing campaigns by using Dreamweaver.- Helped to define long-term strategic goals according to specific business needs for all clients and advised marketing managers on best practices to maximize ROI.- Developed, code and deployed over 60 marketing emails weekly to multiple college disciplines.- Created timelines, estimates and wire frames to effectively communicate projects’ business, technical and creative scope.- Initiated market launch of 21 new products and identified new opportunities for growth.- Collaborated with Engineering team and created campaigns which generated $2.6M in annual sales.- Created personalized automation welcome series based on the customer in order to grow email lists and increase overall engagement.- Partnered with Account Managers to create emails based on profile data in order to increase engagement by using tools such as Salesforce Marketing Cloud and A/B testing data results.- Enforced digital content policies/standards across the marketing team. - Proficient with Unica and Adestra campaign delivery systems along with Adobe Creative Suite, WordPress, Shopify, SEO and HTML.

Greater Los Angeles Area

- Monitored expenses; implementing cost-saving actions for each paid campaign across all Univision digital platform sites.- Applied SEO and CMS tools daily to verify key words and headlines.

El Segundo

- Produced and implemented new contributor guidelines to raise the overall quality of the publication by 85%.- Revamped the look of the publication by presenting innovative photographers and talent that attracted advertisers such as Red Bull, Goodyear Tires, Adidas and Timberland which increased revenue by 50% in 6 months.- Established ongoing relationships with photographers, directors, hair/make-up artists, models and stylists.- Reviewed all photoshoot images after retouching to identify any errors which included poor lighting, retouching, and blurry images.- Developed and coordinated creative content while maintaining site familiarity and readership which increased revenue opportunities (i.e., events, advertising, increase in merchandise sales, etc.).