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With a steadfast focus on loyalty program innovation at Expedia Group, my role extends beyond mere management to the orchestration of a seamless loyalty experience for millions of travelers. At the heart of these efforts lies the successful implementation and global expansion of Expedia's OneKey program, melding benefits across multiple brands to enhance customer value and affiliate partnerships.Parallel to my corporate tenure, I championed the Black Mom Resource platform, cultivating a substantial community that empowers Black mothers with vital parenting resources and support. Our accomplishments include executing a pivotal conference that equipped over 220 mothers with strategies for navigating the complexities of the pandemic. Our collective achievements at Expedia and Black Mom Resource are a testament to my dedication to fostering growth, engagement, and resilience, both in business and community sectors.
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Martech Product LeaderUlta BeautyChicago, Il, Us -
Product ManagerExpedia Group Apr 2022 - May 2024Loyalty experience product manager focused on the US Implementation and global expansion of the new OneKey loyalty program combining the earn and burn capabilities and benefits for Expedia, Hotels.com and VRBO. Prioritizing and executing key program benefits availability for travelers and affiliate partners. -
Product Manager - PlatformExpedia Group Apr 2021 - Apr 2022MarTech Loyalty Platform product manager servicing 154 million members globally across Expedia, Hotels.com, VRBO, Orbitz, and more portfolio brands.
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Product Manager (Tam)Expedia Group Mar 2020 - Apr 2021•Lead the development and achievement of business goals, and global rollout plans for B2B2C travel rewards partnerships, managing the product roadmap and backlog across multiple workstreams with a high focus on Chase Travel Rewards white label partnership.•Cross-functional collaboration to translate information into executable activities creating innovative and extensible features for partners. •Monitor and ensure all products and related activities comply with the relevant legal and regulatory requirements. •Manage weekly enhancement discovery and development prioritization utilizing Jira and Confluence tools.•Derive new product solutions or feature enhancement recommendations from text analysis of technical complaints.
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FounderBlack Mom Resource Nov 2018 - Dec 2023Greater Chicago AreaBlack Mom Resource is a digital platform that creates community and provides parenting tips and resources through a digital directory service, podcasts, and articles.•Executed a conference to help 220 moms during COVID gain access to resources around time management, setting boundaries, and financial stability.•Growing a community of 600+ moms -
Marketing And Technology ManagerVictory Aug 2019 - Mar 2020•Marketing manager and technology lead for 8,000-members with 2 locations, 2 satellite campuses, and a global online community.•Managed 3 staff members and 40 volunteer staff members.•Developed positioning and narrative.•Promoted activities, services, diversity outreach messaging, and information for the global and local communities. •Management of digital media planning and buying roadmap, including the launch of GetTheVictoryApp in iTunes and Google play store.•Conducted market analysis to identify potential user needs and developed capabilities. •Creatively built followings on various social media outlets including but not limited to Facebook, Twitter, and Instagram.
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Community Organizer ChicagoProduct School Apr 2019 - Mar 2020Greater Chicago AreaAs a part-time organizer for Chicago, I help connect passionate product people with product experts and innovative businesses. I am responsible for assisting with the day of logistics for events to help build the Chicago Product Management community. -
Brand Strategy ConsultantSelf-Employed Jan 2007 - Jan 2020Greater Chicago AreaI market brands. What do you want people to do? How do you want them to feel when they interact with your brand? If you need assistance with identifying the best brand messaging and strategy for your business I can help you efficiently connect to your audience. You can reach me via a message here or on my website and we can figure it out together.
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Global Product Manager InternExpedia Group Jul 2018 - Sep 2018Greater Chicago AreaManaged new feature implementation, in an Agile work environment, for the Partner Central platform benefitting Lodging Partners, impacting Expedia Group brands, including Hotels.com, Cheaptickets, Hotwire, Expedia, Orbitz, etc.- Created a Northstar for a Fees Hub that provides transparency in fees and a better user experience for internal stakeholders, lodging partners and customers. Will be released in Q1 2019- Responsible for competitive research analysis and strategy creation- Led a cross functional team in developing content, product requirements, UX and performance tracking- Shipped a feature to production for Expedia Virtual Card at time of booking on time within budget
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ItunesApple Dec 2015 - Jul 2018Problem solver who efficiently isolated and resolved customer issues or escalated to the appropriate team or resource when necessary.- Served on special projects teams including focuses around employee communication strategy and training initiatives- 60% of team members incorporated a strategy to efficiently use training time to improve job performance- Ranked in the top scorers for Sales Training Initiative Training and a Certified Apple Product Professional -
Marketing And Communications ConsultantSusan G. Komen- Chicagoland Area Oct 2016 - Dec 2016Provided marketing and communications consultation for internal and external communications needs. - Social media strategy and community management for Facebook, Instagram and Twitter for EOY and Gala- Developed and executed the End of Year communications product marketing strategy including email and direct marketing to meet year end goal -
Program Outreach ManagerChicago International Movies And Music Festival, Cimmfest Dec 2013 - May 2015Greater Chicago AreaOverseen and recruited teams of volunteers performing strategic research marketing and outreach efforts. Participated in strategic planning for event execution and logistics- Assisted with identifying audience segmentation, product positioning and messaging- Liaison for outside PR agencies- Social media planning and analytics for Facebook, Twitter and Instagram increasing audience by 30% -
Technologists Systems IiMotorola Mobility- A Google Company 2008 - 2013Manager co lead for 24x7, 365, 21 onsite and virtual global engineers. Excel and Salesforce reports admin and trainer “Voice of the customer” to ensure business operations adhered above and beyond SLA’s.- Participated on new Product Launch team focusing on internal communications and training initiatives for global B2B tech support teams for 365 products. Maintained and/or created training manuals or online tools- Responsible for new technology training and roll outs, including transition to Google Cloud, Salesforce integration and new phone system implementation- Ensured consistent web content and brand management for the international technical support team during the transition from SharePoint to Google webpages- Reorganized, developed and maintained the change control processes for policies and procedures
Tanisha Hemphill Skills
Tanisha Hemphill Education Details
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Business, Marketing And Advertising -
Communication And Media Studies
Frequently Asked Questions about Tanisha Hemphill
What company does Tanisha Hemphill work for?
Tanisha Hemphill works for Ulta Beauty
What is Tanisha Hemphill's role at the current company?
Tanisha Hemphill's current role is Martech Product Leader.
What is Tanisha Hemphill's email address?
Tanisha Hemphill's email address is ta****@****ail.com
What is Tanisha Hemphill's direct phone number?
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What schools did Tanisha Hemphill attend?
Tanisha Hemphill attended University Of Illinois At Urbana-Champaign, University Of Michigan.
What skills is Tanisha Hemphill known for?
Tanisha Hemphill has skills like Leadership, Marketing, Public Speaking, Social Media Marketing, Strategic Planning, Social Media, Entrepreneurship, Project Management, Public Relations, Strategy, Marketing Strategy, Event Planning.
Who are Tanisha Hemphill's colleagues?
Tanisha Hemphill's colleagues are Kimberlee Zieger, Kayla Christmas, Adrian Corday, Nina Vead, Lissethe Santoyo, Avian Owens, Susanne Rogers.
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Tanisha Hemphill, MM
Advertising Account Coordinator At St. Louis Post-Dispatch & Stltoday.ComSt Louis, Mo2post-dispatch.com, stltoday.com
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