Tanja brings 10 years of experience in Medical Affairs strategy & operations on global and pan-european level, including- Medical education excellence (functional strategy, operational excellence, TA strategy & program portfolio development)- Medical affair capability definition & building projects- KOL / TL collaboration & adboard excellence- Holistic cross-functional evidence planning and value communication - Medical Affair operational excellenceAbout Executive Insight:We provide specialised healthcare management consulting to support (bio-) pharmaceutical companies to successfully prepare, launch, and commercialize their products.- We design and implement customer-centric brand and market access strategies that go “beyond the pill”, deliver value to payers, prescribers and patients, and ultimately improve outcomes - For more than 10 years, we have supported Market Access, Marketing, and Sales teams, both pre- and post-approval, across a number of therapeutic areas in Specialty & Primary Care, across Europe, Emerging Markets and beyond - Our clients value the direct access to an experienced senior team, our specialized healthcare expertise and proven track record, and our highly collaborative way of working

Engagements included:- Support of several operational excellence initiatives in medical education for pan-European team - Conducting customer deep dive workshops and advisory boards with European thought leaders to assess educational needs- Strategy development for intensive care product in selfpay markets- Payer value story development for a novel biologic asset- Early asset evaluation project, assessing payer expectations & price corridor informing phIII trial and forecast for the clients asset

Engagements included- Development of a product portfolio strategy in women’s health- Facilitate implementation of a CRM platform- Co-development of a web-based strategy and concept for a peer-to-peer customer platform - Assessment of the European market potential for a vaccine

Engagements included- product launch process definition - development of a product repositioning in Ophthalmology- development of a healthcare sustainability assessment framework for an asset management company

Internship with a consultancy project at a major Swiss bank. Assignments included- Specifying requirements for accounting software adoption - Designing excel-based test cases for software functionality tests

- Handling Daily Business Activities, Administrative Work- Organizing Events, Exhibition- Writing Papers and Brochures- Communication with Members all over Europe- Reorganizing Office Structure and Processes, to fit new Reqirements

Internship included the development of a simulation tool for the evaluation of knowledge-based construction templates

- Market Research (Organizing Focus Group - Discussion)- General Administration- Database Update